Nikki Westerlund
Brea
Summary
Results-oriented Business Development professional with experience in account management and client relationship building. Skilled in strategic networking and consultative sales to uncover new opportunities. Expertise in negotiating agreements, managing partner portfolios, and implementing digital solutions to enhance customer engagement.
Overview
18
18
years of professional experience
Work History
Business Development Specialist
Builders FirstSource
07.2024 - 04.2025
- Proactively facilitated customer handoffs to market teams to drive business growth and enhance account development.
- Collaborated with local leadership to disseminate customer insights and pinpoint areas for strategic improvement.
- Managed and maintained meticulous CRM documentation, ensuring prompt follow-up on all customer inquiries and sales leads.
- Championed the adoption of digital tools and resources to elevate the overall customer experience.
Commercial Account Executive
Kelly Services
Orange
12.2019 - 04.2021
- Cultivated and strengthened client relationships through consultative sales techniques and effective account management.
- Generated new business opportunities via proactive outreach, strategic networking, and consistent followup.
- Negotiated client agreements and identified strategic avenues for expanding existing business relationships.
- Established robust relationships with hiring managers and key decision-makers across diverse industries.
Account Executive
Chase Professionals
Roanoke
06.2016 - 08.2018
- Partnered with clients to deeply understand their hiring objectives and deliver tailored workforce solutions.
- Managed continuous client communication, ensuring a high standard of service and prompt responsiveness.
- Spearheaded the development of new business opportunities through dedicated relationship building and strategic prospecting.
Management Position
Tizzone Wine Bar
Daleville
02.2015 - 07.2016
- Directed daily operations while consistently ensuring a positive customer experience.
- Nurtured strong relationships with patrons and business partners, fostering repeat business and customer loyalty.
- Guided and motivated team members through clear communication and collaborative leadership strategies.
Management Position
Petro
Raphine
11.2013 - 03.2015
- Administered day-to-day operations within a dynamic, customer-centric environment.
- Trained and supported team members while upholding rigorous operational standards.
- Contributed to inventory management, staff scheduling, and customer service enhancement initiatives.
Business Development Manager
Happy Hour Card, Inc.
Costa Mesa
02.2007 - 01.2013
- Forged strategic partnerships with local businesses and community organizations, enhancing community engagement.
- Managed partner portfolios, aligning business development strategies with partner needs and market opportunities.
- Amplified brand awareness through active networking and targeted outreach, driving increased stakeholder interest.
- Articulated program benefits to prospective partners, cultivating enduring business relationships.
Education
Bachelor of Arts - Interpersonal and Organizational Communications
California State University
Long BeachSkills
- Business Development
- Lead Generation
- Prospecting
- Consultative Sales
- Account Management
- Customer Relationship Management
- Customer Retention
- Contract Negotiation
- Market Analysis
- Competitive Intelligence
- Sales Training & Development
- Strategic Planning
- Client management
- Team Leadership
- Effective communication
- Relationship building
- Consultative selling
- Customer experience enhancement
Timeline
Business Development Specialist
Builders FirstSource
07.2024 - 04.2025
Commercial Account Executive
Kelly Services
12.2019 - 04.2021
Account Executive
Chase Professionals
06.2016 - 08.2018
Management Position
Tizzone Wine Bar
02.2015 - 07.2016
Management Position
Petro
11.2013 - 03.2015
Business Development Manager
Happy Hour Card, Inc.
02.2007 - 01.2013
Bachelor of Arts - Interpersonal and Organizational Communications
California State University