Summary
Overview
Work History
Education
Skills
Relevantactivities
competencies
Timeline
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Nya Taylor

Rockford,IL

Summary

A results-oriented content creator with a proven track record in elevating brand visibility, fostering strategic partnerships, and driving tangible outcomes. Demonstrates a strong passion for marketing and creating widely shareable content. A decisive team leader actively engaged in strategic decision-making, dedicated to delivering superior outcomes for clients.

Overview

3
3
years of professional experience

Work History

Marketing Associate

VPW Productions
06.2023 - Current
  • Contributed to a full-service event production company by executing marketing strategies and creating promotional materials
  • Managed social media accounts, conducted market research, and analyzed campaign performance data to enhance brand visibility and customer engagement
  • Created content featuring local businesses and developed social media posts for company platforms
  • Collaborated with company executives to identify and implement marketing strategies across all channels.

Graduate Assistant, Office of Student Life

Culver-Stockton College
07.2023 - 05.2024
  • Supported student well-being by assisting with programming, events, and student organizations, and facilitating initiatives related to student success
  • Developed and maintained a marketing plan that resulted in increased event participation and a 30% increase in turnout
  • Promoted new systems and events on various platforms, maintaining strong retention and increasing average attendance
  • Collaborated with campus staff and administration to enhance the overall student experience.

Sales Associate

Champs Sports
05.2023 - 07.2023
  • Delivered high-quality customer service, assisted with inventory management, and achieved sales goals
  • Managed stock, organized shipments, and handled customer returns and exchanges professionally.

Marketing Intern/Assistant

Culver-Stockton College
08.2022 - 05.2023
  • Operated in a fast-paced, customer-focused environment, creating high-quality marketing collateral and eye-catching graphics
  • Trained new employees in social media marketing best practices and collaborated with institutional leaders on marketing strategies
  • Created sponsored posts for institutional social media pages and supported various marketing initiatives.

Sales Associate

Footlocker
05.2022 - 05.2023
  • Provided exceptional customer service, managed inventory, and processed transactions accurately
  • Maintained store appearance and assisted with merchandising and product organization.

Package Handler

UPS
05.2021 - 08.2021
  • Sorted and handled packages efficiently in a fast-paced environment, ensuring accurate and timely processing.

Education

MBA in Management -

Culver-Stockton College
Canton, MO
10.2024

Bachelor of Marketing -

Culver-Stockton College
Canton, MO
05.2023

Skills

  • Content Creation
  • Graphic Design
  • Sports Marketing
  • Brand Development
  • Social Media Management
  • Customer Service
  • Sales and Merchandising
  • Inventory Management
  • POS Systems
  • Team Collaboration
  • Adaptability

Relevantactivities

  • 4-Year College Athlete: Created year-round graphics and promotions for athletic events.
  • Lambda Pi Eta: Recognized for outstanding scholastic achievement in Communication Studies.
  • Black Student Union: Secretary (2020 - 2023); Advisor (2023 - 2024).
  • Campus Programming Council: Advisor (2023 - 2024).
  • Resident Director: A key professional in college or university residential life, the Resident Director oversees the daily operations and management of residence halls or student housing. This role is essential for creating a positive living-learning environment, supporting student development, and ensuring smooth facility operations, including supervising Resident Assistants.

competencies

  • Collaboration
  • Teamwork
  • Professional Communication
  • Relationship Building
  • Priority Management
  • Time Management
  • Attention to Detail
  • Proactive Problem-Solving
  • Leadership
  • Cultural Competence

Timeline

Graduate Assistant, Office of Student Life

Culver-Stockton College
07.2023 - 05.2024

Marketing Associate

VPW Productions
06.2023 - Current

Sales Associate

Champs Sports
05.2023 - 07.2023

Marketing Intern/Assistant

Culver-Stockton College
08.2022 - 05.2023

Sales Associate

Footlocker
05.2022 - 05.2023

Package Handler

UPS
05.2021 - 08.2021

MBA in Management -

Culver-Stockton College

Bachelor of Marketing -

Culver-Stockton College
Nya Taylor