Olivia Bertrand

I assisted in onboarding new clients, including setting up accounts and providing information regarding different services. I also maintained client data accuracy in internal systems by monitoring account information and updating records as needed between multiple softwares. I provided technical and overall office assistance when needed, troubleshooting any problems that may arise.

I promoted my business on social media platforms to maximize brand identity and set pricing structures according to market analytics and emerging trends. Employed and managed vendors by negotiating deliverables, costs, and expected quality. I opened my shop in 2017, though it continues to thrive today.

I tailored recruitment strategies for different types of vacancies by adjusting wording, social media paths and key websites. Then, I cultivated and maintained relationships with potential job candidates through ongoing communications. I worked with project performance data to generate reports and keep management informed of important trends.

I was also responsible for inventory-related discrepancies, performed physical counts, and reconciled appropriate adjustments in system.

I developed and implemented strategic marketing campaigns, including site promotions and engaging digital content. I executed updated marketing plans to increase branding exposure, customer traffic and sales. This position was held when I lived in the Cincinnati area during peak Covid, causing me to move back to Cleveland area as the company struggled to gain more clients as many businesses were not even allowing people inside.

I built a network of peer and professional contacts, sharing knowledge and gaining insights. This included shadowing managers to gain understanding of organizational expectations and management techniques. To further my own personal sales goals, I researched, identified, and developed great relationships with my clients for maximum mutual benefit. This was my first position upon graduating college in December 2019 and was excruciatingly hit when the pandemic started a couple months after. It was to the point of little to no income, and every employee eventually had to leave. I then took a break from work to care for elderly family.