Olivia Hoekstra Hoekstra
Summary
Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.
Overview
11
11
years of professional experience
Work History
Student Law Intern
Community Advocates For Just And Moral Governance
09.2022 - 12.2022
- Worked in team environment to maintain high levels of productivity.
- Communicated pertinent information to clients via phone, email and mail.
- Contacted clients to schedule appointments and discuss progress of cases.
- Revised and finalized letters, briefs and memos.
- Researched statutes, decisions, legal articles and codes.
Founder
Liv Aloha Lifestyle
05.2017 - 11.2022
- Conducted target market research to scope out industry competition and identify advantageous trends.
- Drove implementation of new market expansion to propel business forward and adapt to market changes.
- Oversaw preparation of marketing copy, images, videos, emails and other collateral.
- Built and strengthened strategic relationships with vendors, advertising agencies and leading partners.
- Directed marketing projects through conceptual planning, schedule management and final implementation.
Junior Brand Strategist
PopID
05.2021 - 10.2021
- Created customized marketing materials to increase product awareness.
- Identified appropriate marketing channels and target customers for campaigns.
- Coordinated with social media, public relations and other teams to execute product introductions.
- Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.
Assistant Director Special Events
Hui No'eau Visual Arts Center
04.2018 - 10.2020
- Oversaw event happenings in progress, answered guest questions, acted quickly to resolve problems and trained and supported team members and volunteers.
- Researched vendors and locations, liaised between event staff and facilities and arranged teams to coordinate event setup and teardown.
- Developed and maintained year-round calendar of events, raised brand awareness and drove organic engagement with consumers and partners.
- Established clear objectives and goals for each event, drove execution toward goals and measured and monitored results to track impact.
Artist Management Intern
Hui No'eau Visual Arts Center
04.2018 - 10.2020
- Assisted clients with establishing release timelines and flow of related marketing assets.
- Supported artist goals with corresponding action plans and timelines.
- Established strong relationships to partner with and navigate artists with wide range of personality types.
- Stayed abreast of industry trends via trade publications, events and social media to keep artists at forefront of ever-changing landscape.
Education
Bachelor of Science - Criminal Justice
San Diego State University
San Diego, CA12.2022
Skills
- Team Management
- Civil Litigation
- Microsoft Office
- Computer Literacy
- Google Ads
- Social Media Marketing
- Digital Marketing
- Digital Strategy
- Marketing Management
- Search Engine Optimization (SEO
- Analytical Skills
- Adobe Photoshop
- Project Management
Additional Information
References
- Judge - Superior Court of San Diego County Blaine.Bowman@sdcourt.ca.gov
- Tom Costello Executive at Cali Group +1 (716) 465- 9019
- Aniya Brown Director of Policy Advocacy and Community Empowerment aniya@moralgovernance.org
- Caroline Ex Executive Director of the Hui No'eau carolinekillhour@mac.com.
Timeline
Student Law Intern
Community Advocates For Just And Moral Governance
09.2022 - 12.2022
Junior Brand Strategist
PopID
05.2021 - 10.2021
Assistant Director Special Events
Hui No'eau Visual Arts Center
04.2018 - 10.2020
Artist Management Intern
Hui No'eau Visual Arts Center
04.2018 - 10.2020
Founder
Liv Aloha Lifestyle
05.2017 - 11.2022
Bachelor of Science - Criminal Justice
San Diego State University
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