Omokayode A. Onifade
Writer/Translator/Interpreter
Baltimore,MD
Summary
A versatile, highly organized, and detail-oriented individual seeking a full or part-time position where I can harness my multi-disciplinary skills to contribute to organizational goals and successes while also improving my learning curve.
Overview
24
24
years of professional experience
Work History
Copywriter / Radio /TV Producer
Self - Employed - K2com Limited
06.2016 - 08.2023
- Worked on a contract basis to develop advertising copies (Radio, TV, Press, outdoor & digital/new age media) for direct clients and Advertising Agencies
- Presented production ideas for different clients and determined creative scenarios for production and delivery
- Collaborated with marketing and advertising teams to achieve successful launch of projects.
- Observed tight deadlines and strict budgetary controls to avoid waste and streamline costs.
- Evaluated scripts to identify creative strategies and resource needs.
Group Head (Creative Dept)
Bluebird Communications
01.2010 - 01.2016
- Conceptualized and wrote Radio, TV, Outdoor and Press creative/marketing copy for Client's Brands
- Headed Strategic Business Unit (SBU) comprising of 2 Copywriters and 3 Graphic Artists
- Supervised the Creative and Strategic output of the SBU
- Accompanied Client Service Department to handle the Creative section of presentation and pitches
- Functioned as executive producer of Radio and TV Production output in designated SBU
- Evaluated individual knowledge, skills, and strengths, and assigned team positions to maximize talent areas.
Comex Advertising
Manager Copywriting/Radio/TV Production
07.2005 - 12.2009
- Directed creative process for traditional and online ads.
- Developed Copies for Press, Radio, TV, Outdoor and Digital Media for Client's brands
- Developed advertising tactics and implemented new solutions for increased brand awareness.
- Worked with the marketing department to create targeted advertising strategies for key customer demographics.
- Wrote engaging and creative press releases for promotion different brands.
- Utilized e-mail, social media, radio and TV to highlight products and services.
- Inspected layouts and advertising copy and edited scripts, audio and videotapes and other promotional material to adhere to specifications.
- Worked closely with clients to design effective promotions to meet customer needs and exceed sales goals.
Senior Copywriter & Assistant Radio/TV Producer
Rosabel Leo Burnett
12.2001 - 12.2005
- Conceptualized and wrote Radio, TV, Outdoor, and Press creative/marketing copy for Client's Brands
- Worked with Graphic Artists and other members of the Creative Team to elevate the quality of content and designs.
- Selected high-quality photos and videos to complement written copy.
- Reviewed and edited the final copy for accuracy and to correct grammar errors.
- Edited and proofread drafts of articles and other documents.
- Took part in modeling sessions to determine appropriate models to complement the Client's brand/message
- Understudied the Agency Radio/TV Producer as a Trainee
Junior Copywriter
Rosabel Leo Burnett
11.1999 - 12.2001
- Wrote advertising copy for Press, Radio, TV and Outdoor Media
- Reviewed and edited final copy for accuracy and to correct grammar errors.
- Produced original, creative content for promotional advertisements and marketing materials.
- Composed original written material for various types of publications and submitted for approval by supervisor, editor or publisher.
- Selected high-quality photos and videos to complement written copy.
Education
No Degree - Bloodborne Pathogens, Infectious Disease Control
US National CPR Foundation
6090 S Fort Apache Rd STE 110, Las Vegas, NV 8914No Degree - Certified Medication Technician (CMT)
Maryland Board of Nursing
4140 Patterson Ave, Baltimore, MD 2121510.2023
CPR / AED / First-Aid Certificate
US National CPR Foundation
6090 S Fort Apache Rd STE 110 Las Vegas, NV 8914810.2023
No Degree - Developmental Disabilities Administration
Maryland Department of Health
Online10.2023
No Degree - Mandt Certificate
Mandt System Incorporated
10109 Devereux Dr, Austin, TX 78733. 10.2023
Professional Diploma in Film Studies - Diploma in Scripting, Producing & Directing
National Film Institute
Jos, Plateau State, Nigeria06.2009
Bachelor of Arts - English And Literary Studies
Ondo State University (now Ekiti State University)
Ado-Ekiti, Ekiti State, Nigeria08.1996
Skills
- Marketing Communications
- Proofreading
- Marketing and Advertising Strategies
- Copywriting
- Copy Editing
- Corporate Communications
- SEO
- Content Creation/Writing
- Production - Radio Commercials
- Production - TV Commercials
- First Aid & CPR Certified
- Assisted Living / Direct Care
- Pharmacy, Accuracy, & Medication Administration
Timeline
Copywriter / Radio /TV Producer
Self - Employed - K2com Limited
06.2016 - 08.2023
Group Head (Creative Dept)
Bluebird Communications
01.2010 - 01.2016
Comex Advertising
Manager Copywriting/Radio/TV Production
07.2005 - 12.2009
Senior Copywriter & Assistant Radio/TV Producer
Rosabel Leo Burnett
12.2001 - 12.2005
Junior Copywriter
Rosabel Leo Burnett
11.1999 - 12.2001
No Degree - Bloodborne Pathogens, Infectious Disease Control
US National CPR Foundation
No Degree - Certified Medication Technician (CMT)
Maryland Board of Nursing
CPR / AED / First-Aid Certificate
US National CPR Foundation
No Degree - Developmental Disabilities Administration
Maryland Department of Health
No Degree - Mandt Certificate
Mandt System Incorporated
Professional Diploma in Film Studies - Diploma in Scripting, Producing & Directing
National Film Institute
Bachelor of Arts - English And Literary Studies
Ondo State University (now Ekiti State University)
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