Ozden EVRAETS
Summary
Demonstrates strong leadership skills to manage and complete multiple projects. Team focused with flexibility to work in variety of areas. Ability to make sound decisions under pressure. Goal-oriented manager with distinguished experience retail industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.
Overview
16
16
years of professional experience
Work History
National Account Manager
Elite Flowers
10.2021 - Current
- Managed, supported and grew business relationships with existing accounts and developed strategies to increase sales and revenue.
- Developed and implemented comprehensive sales plan to achieve designated group sales objectives consistent with overall company short- and long-term objectives.
- Managed rollout of all new product lines and program updates.
- Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
- Collaborated with advertising group to create uniformity between advertising messages and retail incentives. Managed FlowerNet brand image that sells at Costco online platform.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Efficiently resolved sales, service and account issues to maximize customer satisfaction.
- Oversaw contact center that handled average 70-300 calls and emails per day.
- Worked diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.
- Supervised and trained new hires on best practices and proper protocols, updated training materials and sales collateral and decreased process gaps.
Sourcing Manager
FTD Companies Inc.
11.2013 - 05.2019
- Managed purchase of hard goods sourcing and vendor relationships for ProPlants and ProFlowers brands.
- Developed and implemented procurement strategies and processes.
- Analyzed cost structure and suggested methods for cost savings. Achieved 115K cost savings within 6months by negotiating initial cost, resourcing existing items and balancing quality vs cost.
- Monitored relevant raw material market prices to develop sourcing strategies.
- Negotiated new and existing agreements or statements of work.
- Created new vendor forms, obtain required approvals, and ensured timely delivery of forms to accounting and legal department
- Requested bids and evaluated quote sheet from selected suppliers for new developments.
- Identified lowest costs through submission of RFPs and product category reviews.
- Attended weekly Product Development meetings, supported design team with technical input to save cost on new design items as needed.
- Contributed key role sourcing and onboarding Fairtrade vendors such as “All Across Africa” and sourced for a special project to support "KidsGardening.org". Both projects brought high $ benefit to charities.
- Partnered with design team to launch PetalPop; first to market, patent-pending, collapsible 3D card that held a mini bouquet. The project won Gold Ink award for carton packaging design.
- Managed multiple processes for shipments from variety of international vendors from China,Vietnam, Turkey, India. such as; sampling and QA process including; tracking inbound and outbound shipments, ensured proper labeling, receipt and evaluated testing and inspection documents.
- Implemented robust inspection policies to check quality of all incoming products.
- By working on packaging dropped breakage on hard goods from %0,46 to %0.21 in 1 year by improving packaging with vendors.
- Made recommendations optimizing supplier network. Grew the business with Vietnam from $29K buy to $103k within 1year to support the trend for hand-crafted effect product.
- Managed various departmental reports .
Merchandiser/Sourcing Associate
Connor International Liaison Office
02.2011 - 02.2012
- As sourcing agency contact person, worked with companies overseas such as TJX, Frontgate, SurLaTable, Neiman Marcus and Red Envelope.
- Arranged sampling and bidding on new products.
- Followed up production process including testing and inspection.
- Applied well-developed communication, interpersonal and collaboration skills to build effective working relationships with vendors and partners.
- Decreased spending, locating new suppliers by networking at industry markets, purchasing and designing cost-effective products and reviewing samples.
- Diminished merchandise production down time, ensuring quality control while verifying assembly and creating new packaging.
Merchandiser/Product Development Specialist
Orma Textile
08.2008 - 03.2009
- Worked with international agencies for big customers such as H&M, GAP, JC Penny etc.
- Similar duties as Connor International Liaison Company
Merchandiser/Sourcing Associate
Otto-Hermes Group
12.2007 - 04.2008
- Applied well-developed communication, interpersonal and collaboration skills to build effective working relationships with vendors and partners.
Education
Certificate - Supply Management
UCSD Extension
San Diego, CA02.2020
Green Belt Certificate - Lean Six Sigma
UCSD Extension
San Diego, CA02.2020
Bachelor of Science -
Hacettepe University
Turkey05.2005
Skills
- Skillful Communications
- Detail and Problem Solving Oriented
- Price negotiations and structure
- Supplier relationship management
- Knowledge of International Quality and Safety Standards
- Meeting Timelines
- Progress Reporting
- Customer Service and Assistance
- Account Development
- Contract Negotiation Expertise
- Budgeting and Expenditures
- Digital Sales
Timeline
National Account Manager
Elite Flowers
10.2021 - Current
Sourcing Manager
FTD Companies Inc.
11.2013 - 05.2019
Merchandiser/Sourcing Associate
Connor International Liaison Office
02.2011 - 02.2012
Merchandiser/Product Development Specialist
Orma Textile
08.2008 - 03.2009
Merchandiser/Sourcing Associate
Otto-Hermes Group
12.2007 - 04.2008
Certificate - Supply Management
UCSD Extension
Green Belt Certificate - Lean Six Sigma
UCSD Extension
Bachelor of Science -
Hacettepe University
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