Patrick Berry

Member & Juror

IADAS presents The Webby Awards

Member & Juror

The Academy is responsible for the Shorty Awards

Board Member - Creative Technology Board

Board of Directors; Global Membership Chair

• Provide global oversight and leadership on advertising production across all K-C brands worldwide. This portfolio includes Cottonelle, Huggies, Kleenex & others.
  
• Defined and designed modern global content management system (CMS). Assets include motion, photography, and dynamic creative optimization (DCO).
  
• Defined new creative processes for global agency partners. Includes software driven pipeline for review and approval processes.
  

• A distributed curated network of the world's 100 best designers, strategists, technologists, and creatives. Using tech for the benefit of society.

• Founded and led Project Management, Production, Digital Build, and Business Affairs, and Resource Management.
  
• Organized process workflows making Edelman Chicago's Creative/Production offering the sole profitable office for Edelman globally.

• Leader of integrated digital and content/broadcast production in Chicago, Austin, and Atlanta.
• Leveraged my experience and network in digital, traditional and emerging platforms to build an integrated digital production department.

• Co-owner; provided oversight to Account Management, Technology, and Program Management
• Digital AOR for Kimberly-Clark's SCOTT and Viva brands, and Unilever's TRESemme hair products
• Grew $7mm revenue in our final year. Partnered with Fallon Worldwide to deliver branded advergaming; short-listed at Cannes.

I really loved this job.

• Member of senior leadership team for the newly formed 250 person Leo Burnett /Arc Worldwide integrated production department.
• Took the point in driving technology agenda within LB/Arc integrated production. Also member of Lead Team for the Arc Worldwide Digital Practice.
• Member of management team for Arc Worldwide’s digital practice. Charged with charting digital product offering and day-to-day management.