PATRICK T. McLARNON

• Responsible for 13 state region with 10 direct reports
• Conducted monthly business sales reviews with key trade partners to ensure continuous alignment on goals and objectives.
• Monitored marketplace comp's and provided weekly recap's to senior management.
• Established product assortments based on maximizing ROI for account and company.
• Launched new product lines, driving sales growth and expanding the company presence at account.
• Provided monthly forecasts based on sell out / inventory data, future promotional activities market trends.
• Increased sales revenue by implementing effective sales strategies and cultivating strong client relationships.
• Conducted weekly 1:1's with all direct reports and did ride alongs monthly.

• Responsible for the Private Label home water filtration for Costco, Target and Amazon.
• Developed promotional campaigns to drive sales growth and contribution margin.
• Analyzed industry trends to maintain a competitive edge in pricing strategies and product offerings.
• Established a high-performance culture by setting clear expectations, providing ongoing feedback, and rewarding top performers.
• Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.

• Responsible for increasing listings and shipment volume to existing account base and opening new accounts in the U.S and Canada
• Ran all P&L’s and made recommendations to increase shipment volume and profitability
• Led go to market strategies for Club, Grocery and Specialty Channels
• Managed independent rep groups and distributors
• Demonstrated expertise in product offerings by conducting informative presentations at industry conferences or client meetings.
• Achieved consistent sales growth through effective negotiation skills and persuasive communication techniques.

• Responsible for multiple channels of distribution including e-commerce, specialty retailers, warehouse clubs and mass accounts
• Collaborated with cross functional teams on new product launches, distribution strategy, pricing, promotions and go to market strategies
• Led actions to institute streamlined forecasting procedures that resulted in improvement for just in time inventory to customers resulting in increased profitability and inventory management

• Responsible for sales strategy at Department Store, Club, Specialty and Ecommerce.
• Annual sales volume of $150+ million annual sales
• Hired, trained and managed Account Managers, Field Marketing Representatives, Independent Rep Groups and Club Special Events
• Led key initiatives in developing products, programs, demand forecasting, POS analysis, packaging, display & marketing
• Led Cross-Functional groups to deliver collaborative offerings to trade
• Increased sales in all channels of distribution while minimizing channel conflict

Developed a new territory in Iowa, Minnesota and Nebraska for the Sanofi US Brands (Perry Ellis, Oscar De La Renta, Nina Ricci, Stendal) with department stores and specialty retailers.

Promoted within 12 months and relocated to Seattle, WA to manage Nordstrom HQ, as well as multiple region retailers.