Summary
Overview
Work History
Education
Skills
Timeline
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Patrick Sweda

Millersville,PA

Summary

Seasoned marketing leader skilled at developing and implementing social media content strategies. Talented writer and content curator with expertise in relationship-building and project management.

Overview

8
8
years of professional experience

Work History

Social Media Director, Sports Journalist

Basic Blues Nation
08.2023 - Current
  • Planned and executed social media posts across all platforms
  • Utilized social media analytics to measure effectiveness
  • Utilized SEO during writing to reach desired demographic
  • Brought about noticeable improvements to click rates, follower counts and engagement with clear and focused strategies.

Sports Journalist

Nittany Central
06.2022 - 07.2023
  • Coverage of Penn State Football and Basketball
  • Delivered authoritative sports coverage with careful attention to game facts, stats and predictions.
  • Game Recaps, Recruiting News and Analysis
  • Featured Coverage of Penn State Hockey and Wrestling

Graduate Intern

Millersville University
05.2022 - 08.2022
  • Office of Conference Services, Camps & External Events
  • Establish/maintain relationships with campus staff in various departments
  • Assist in weekly strategic planning/preparation of upcoming events
  • Manage/supervise operational logistics for camps & clinics across variety of facilities
  • Manage data entry & conducted research for event schedules and facility logistics

Keyholder

Philadelphia Eagles Pro Shop
08.2018 - 02.2022
  • Insuring successful completion of shipments
  • Driving customer service through associates
  • Completed store opening and closing procedures.
  • Counted out cash drawers and balanced totals.
  • Trained and mentored new employees.

Sales Associate

Philadelphia Eagles Pro Shop
05.2016 - 08.2018
  • Assisted Customers with purchases and questions about the product
  • Completed inventory tasks
  • Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
  • Helped customers locate products and checked store system for merchandise at other sites.
  • Engaged with customers to build rapport and loyalty.

Education

M.Ed - Sport Management

Millersville University
Millersville, PA
2022

Bachelor of Science - Management

The Pennsylvania State University, Smeal College of Business
University Park, PA
2020

Skills

  • Social Media Content Writing
  • Audience Engagement
  • Increasing Engagement
  • Social Media Management
  • Teamwork and Collaboration
  • Microsoft Office

Timeline

Social Media Director, Sports Journalist

Basic Blues Nation
08.2023 - Current

Sports Journalist

Nittany Central
06.2022 - 07.2023

Graduate Intern

Millersville University
05.2022 - 08.2022

Keyholder

Philadelphia Eagles Pro Shop
08.2018 - 02.2022

Sales Associate

Philadelphia Eagles Pro Shop
05.2016 - 08.2018

M.Ed - Sport Management

Millersville University

Bachelor of Science - Management

The Pennsylvania State University, Smeal College of Business
Patrick Sweda