PAULA BAPTISTA
Exton,PA
Summary
Highly-personable and dedicated professional with desire to take on new challenges. Experienced and enjoy stepping into new roles and work environments.
Strong worth ethic, adaptability and exceptional interpersonal skills. Ability to connect with clients and co-workers, both as a leader and part of a team.
Known to go the extra mile to meet company goals and go beyond customer expectations.
Proven skills and experience in successfully training, launching and developing new business and clientele. As well, proactively cultivating strong customer and partner relationships.
Overview
22
22
years of professional experience
Work History
Various Beauty & Fragrance Positions
Neiman Marcus
King of Prussia, PA
02.2016 - Present
- Successfully launched, promoted and managed various skincare and fragrance brands in a highly competitive luxury retail environment
- Develop, grow and maintain new business brands, counter sales and clientele
- Work successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
- Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
- Develop strong store and off-site partnerships, including client relations to help grow business and customer base
- Perform daily customer outreach, consultations and follow-up, including booking promotional in-store events and masterclasses
- Maintain and present updated product and brand knowledge through continuing education and advanced training
- Execute product launches and store trainings especially to inspire and motivate brand excitement and sales
Beauty & Fragrance Specialist
Nordstrom Cosmetic Department
King of Prussia, PA
01.2012 - 02.2016
- Helped developed and grow counter business achieving $650,000 in annual sales
- Organized and executed personal customer consultations, master classes and promotional in-store events
- Our counter team achieved highest sales increase over previous year by $100,000
- Promoted, booked and helped execute 65,000 in sales for a one day in-store customer event
- Achieved one of the highest pre-sell volume and "Annual Pacesetter" Award by consistently meeting and exceeding individual sales goals
Counter Manager
Guerlain Cosmetics, Bloomingdale's
King of Prussia, PA
04.1999 - 01.2010
- Grew brand business & clientele achieving the department's highest sales increase over previous year by 300%
- Increased counter space and better floor location
- Built strong store partnerships to further promote brand support and customer referrals
- Fulfilled day to day counter needs, including maintaining visual and merchandising standards, product presentation and stock concerns
- Utilized significant knowledge and selling techniques of women's and men's fragrances to achieve sales and enhance customer experience
Education
Bachelor of Science - Marketing and Finance
La Salle University
Philadelphia, PASkills
- Luxury Retail Management & Sales
- Diverse Interpersonal Skills
- Business & Clientele Development
- Building Brand Awareness & Loyalty
- Product Training & Demonstration
- Events Coordination & Execution
- Public Speaking & Client Presentations
- Excellent Communication Skills
- Cultivating Client & Partner Relationships
- Positive Leadership & Team Building
- Merchandising & Stock Management
- Strong Visual and Product Presentation
Languages
Timeline
Various Beauty & Fragrance Positions
Neiman Marcus
02.2016 - Present
Beauty & Fragrance Specialist
Nordstrom Cosmetic Department
01.2012 - 02.2016
Counter Manager
Guerlain Cosmetics, Bloomingdale's
04.1999 - 01.2010
Bachelor of Science - Marketing and Finance
La Salle University
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