Paul J. Faustino
St Petersburg,FL
Summary
Experienced IT Applications Manager with 10 years in Salesforce administration and systems integration. Skilled in leading teams to develop customized solutions that improve operational efficiency. Adept at transforming user requirements into impactful solutions and driving project success through effective collaboration. Seeking opportunities to leverage expertise in Salesforce applications, data management, and system enhancement.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Senior Manager, Salesforce Systems
Ideal Image
Tampa, FL
06.2021 - 02.2026
- Collaborated with business stakeholders and engineering teams to successfully implement Salesforce customizations and integrations
- Directed a team of six Application Administrators, ensuring the smooth operation of Salesforce, NetSuite, Boomi, and Five9
- Transformed end-user requirements into actionable technical specifications, enhancing project clarity and execution
- Monitored task assignments and project progress, ensuring timely completion; maintained Jira board for effective project tracking
- Led daily stand-ups to maintain team connectivity and ensure effective information flow
- Advised on design and execution strategies and reviewed solutions ahead of stakeholder presentations
- Generated and automated advanced reports and data extracts, querying via SOQL and SQL Server
- Composed and presented annual reviews, providing valuable insights into team performance and project outcomes
Senior Salesforce Administrator
Ideal Image
Tampa, FL
03.2016 - 06.2021
- Administered Salesforce platform to streamline business processes and improve user experience
- Configured custom objects, fields, formulas, page layouts, record types, validation rules, and process automations using declarative methods (workflows, process builders, flows)
- Managed user accounts, roles, profiles, and permissions to ensure appropriate end-user access to data and functionality
- Collaborated with cross-functional teams to gather and analyze requirements for system enhancements, ensuring alignment with business objectives
- Ensured data accuracy and integrity through data imports, exports, and updates using various tools (Workbench, Dataloader, Informatica)
- Trained staff on Salesforce best practices and new feature implementations, enhancing user proficiency and adoption of the platform
- Customized Salesforce reports and dashboards to deliver actionable insights, facilitating informed decision-making for team members
- Analyzed user stories and developed test plans for validating functionality before release into production environment
- Coached junior administrators to enhance skills and learn best practices
Dynamics CRM Administrator
Scytl/SOE Software
Tampa, FL
07.2014 - 03.2016
- Architected customization of Dynamics CRM application
- Analyzed end-user requirements and translated to technical specifications
- Executed UI and Javascript customizations to enhance user experience and functionality
- Administered Development, QA, and Production environments
- Deployed and managed customization solutions for three products
- Documented data architecture and data/process flows to support system integrity and compliance
- Served as backup scrum master for project group
- Educated end-users and developers on Dynamics applications and techniques to improve overall utilization and effectiveness
Dynamics CRM Administrator
RedVector Inc
Tampa, FL
08.2011 - 07.2014
- Administered and maintained organization’s on-premise Microsoft CRM environments including backing up customizations, applying service packs, and monitoring server errors
- Customized entities, forms and views in the application UI; created workflow automations
- Oversaw data migration processes from external systems using Scribe Insight and SQL Server stored procedures, ensuring data integrity and accuracy
- Mapped legacy system data for migration into Dynamics, executing Scribe ETL scripts to facilitate seamless transition
- Developed custom SSRS reports and wrote ad hoc SQL queries for CRM database
- Provided CRM technical support for internal end-users
- Developed training syllabus and conducted user training sessions, enhancing user adoption of the application
- Assisted SQL Server DBA in monitoring and managing the Dynamics CRM databases
- Supervised SQL Report Writer and Data Specialist positions
Education
Bachelor of Arts -
University of Minnesota
Minneapolis, MNHigh School Diploma -
Brown High School
Sturgis, SDSkills
- Salesforce administration, customization, best practices
- Business analysis
- Systems integration, ETL
- Data management
- Customer relationship management
- Jira project management
- Team management
Certification
- Salesforce Platform Administrator
- Project Management
- Microsoft Dynamics CRM
Timeline
Senior Manager, Salesforce Systems
Ideal Image
06.2021 - 02.2026
Senior Salesforce Administrator
Ideal Image
03.2016 - 06.2021
Dynamics CRM Administrator
Scytl/SOE Software
07.2014 - 03.2016
Dynamics CRM Administrator
RedVector Inc
08.2011 - 07.2014
Bachelor of Arts -
University of Minnesota
High School Diploma -
Brown High School