Perry Sandlewick
UIUX Designer | Product Owner
Springboro,OH
Summary
Motivated and forward-thinking Product Owner with 6+ years of experience in an Agile environment. Eager to support the development team with leadership and guidance over a wide range of product development efforts. In previous efforts, reduced the delivery time by 20% and was able to coordinate 90% of product completion in line with the company roadmap.
In addition to my Product Owner role, I have been a UIUX design professional leading web design and development teams, and managing multimillion-dollar, mission-critical website projects. Skilled in all phases of user experience, front-end design and development lifecycles; expert in translating business requirements into technical solutions; and fanatical about design, quality, usability, and scalability.
Overview
18
18
years of professional experience
1
1
Certificate
Work History
Product Owner
Winsupply
09.2021 - Current
- Drove a cross functional team of 6-10 developers using Agile methodologies to deliver new features and enhancements for our ecommerce website that generates over $5 million, yearly.
- Led implementation on the launch of a new product feature, leading to $1m increase in sales.
- Enhanced efficiency of scrum team by 40% by providing clear directions and removing obstacles.
- Collaborated with UX/UI designers to create intuitive and user-friendly interfaces and new features for desktop, tablet & mobile devices used by 100,000+ users.
- Defined and communicated product roadmap, vision, and releases to internal stakeholders.
- Worked closely with marketing to enhance website traffic with SEO strategies and custom landing pages for preferred vendors and brand recognition.
Sr. UIUX Designer
Winsupply
02.2017 - 09.2021
- Lead UIUX designer for the redesign of an ecommerce website that increased sales from $1 million annually to over $5 million dollars in just five years.
- Overhauled the website's design, layout, and overall User Experience (UX) to support over 3 million SKU’s and 600+ independently run local company businesses.
- Collaborated on the development of user personas and journey maps to guide design concepts, improving user engagement by 45% after launch.
- Led the design and implementation of a Management Inventory system for customers to manage their inventory in trucks or warehouses, resulting in $1 million in new revenue.
- Led design-initiatives to optimize mobile-first experience, resulting in 50% increase in mobile use.
- Conducted customer interviews and usability testing to gather feedback and validate concepts.
- Led successful transition to Figma resulting in adoption across design teams and improved collaboration efficiency by 40%.
- Led the research and successful implementation of a Digital Asset Management system from Bynder that handles thousands of our marketing assets.
UI Consultant
Fusion Alliance
10.2016 - 02.2017
- Lead UI/UX Designer for Cincinnati Bell "My Account" mobile application for Android, iPhone and Windows OS.
- Coordinated with cross-functional teams to ensure seamless integration of UIUX features.
- Translated business objectives into digital tactics supported by cohesive user experiences.
- Presented design concepts to stakeholders effectively, gaining buy-in for proposed design solutions and securing project approval.
- Tested mobile app at different design and production stages to assess new UIUX features.
Partner, Product Owner, Sr. UIUX Designer
Wellvibe
05.2013 - 08.2016
- Partner & Co-founder of this startup and oversaw firm’s web design and development activities, branding and marketing communications.
- Drove Wellvibe growth to 50,000+ member base. Notable clients were Anthem and UnitedHealthcare Group.
- Adoption of this product resulted in revenue of $1 million in annual revenue.
- Product Owner and Sr. UI/UX Designer of enterprise level, responsive, web-based product Wellvibe.
- Scrum master of 4-member Agile developer team, and 3-member QA team.
- Introduced digital gift card ‘Reward Program’ resulting in increased engagement by incentives and reward recognition.
- Created awareness building and promotional email campaigns.
Sr. Interaction Designer
LexisNexis
08.2006 - 05.2013
- Served as UI designer for all LexisNexis Internet, Intranet, Extranet, interactive and corporate branding initiatives.
- Team leader for design and usability testing of new user interface enhancements to corporate websites.
- Helped establish a new eMarketing group within LexisNexis. Led the re-design, re-branding and art direction of all e-marketing and email product implementations. (Email, landing pages, Google key words & animation).
- Led the design and crafted the concept for the "More than Research" online campaign. The campaign generated over 161 new business leads that generated new revenue of $20,808+.
Education
Bachelor of Arts - Advertising And Graphic Design
Columbia College Chicago
Chicago, IL 05.2001 -
Design And Visual Communication
School of The Art Institute of Chicago
Chicago, IL 05.2001 -
Skills
Adobe Creative Suite
Jira / Confluence
Agile / Scrum
HTML and CSS
Axure RP
Figma
Branding / Guidelines
Color Theory
Competitive Analysis
CMS Design
Contextual Inquiry
Focus Groups
Goal & Task Analysis
Graphic Design
Mobile Strategies
Pixel Level Mockups
Wireframes /Prototypes
Research / Interviews
Responsive Design
Storyboarding
Typography
Usability Testing
User Experience Design
User Interface Design
User Personas
Certification
Certified Scrum Product Owner (CSPO)
Timeline
Product Owner
Winsupply
09.2021 - Current
Certified Scrum Product Owner (CSPO)
05-2021
Sr. UIUX Designer
Winsupply
02.2017 - 09.2021
UI Consultant
Fusion Alliance
10.2016 - 02.2017
Partner, Product Owner, Sr. UIUX Designer
Wellvibe
05.2013 - 08.2016
Sr. Interaction Designer
LexisNexis
08.2006 - 05.2013
Bachelor of Arts - Advertising And Graphic Design
Columbia College Chicago
05.2001 -
Design And Visual Communication
School of The Art Institute of Chicago
05.2001 -