Phyllisia Sawyer
Summary
Dynamic Community Engagement Specialist with expertise in event management, social media marketing, and customer service. Proven ability to develop engaging events that strengthen community relations.
Overview
6
6
years of professional experience
Work History
Community Engagement Specialist
Lululemon Athletica
Austin, TX
12.2025 - Current
- Promoted to Community Engagement Specialist with Lululemon, a global activewear retail company. I use my experience in event management to foster community relationships to promote brand awareness and sales through engaging events and wellness activities, such as our partnership with The Austin Marathon.
- Develop and implement social media campaigns to enhance community engagement by having strong working relationships with local fitness influencers.
- Participate in team discussions on new approaches to increase public participation in existing programs and events.
Educator/Visual Merchandiser
Lululemon Athletica
Boise, ID
10.2024 - 12.2025
- Ensured that guests received exceptional service throughout their shopping experience by connecting with them personally, and providing them with a strong knowledge of products tailored to their specific needs.
- Worked closely with other members of the visual merchandising team on visual merchandising flips, including window activations, mannequin styling, and weekly or seasonal merchandise changes.
- Continuously strived to educate the guest on the value, technical benefits, and fit of Lululemon products.
Store Supervisor and Sales Associate
Hayes Boutique
Boise, ID
09.2023 - 10.2024
- Key holder and supervisor at a boutique clothing store, where I worked closely with the owner to learn how to run a small retail business.
- Took excellent care of customers, and created in-store displays and social media campaigns to improve sales.
Event Coordinator Intern
Downtown Boise Association
Boise, Idaho
05.2023 - 09.2023
- Collaborated with teams to budget, plan, and coordinate community events such as music concerts, car shows, holiday celebrations, and promotional events for restaurants and retail stores to encourage community engagement with downtown businesses.
- Managed volunteers and entertainers, and generated content for social media marketing.
- Independently led smaller events in the downtown district, such as Downtown Boise Plays, and promotional events with social media travel influencers.
- Represented the DBA professionally while engaging with downtown business owners and attending networking events.
Event Coordinator
Arizona State Special Events
Tempe, AZ
08.2020 - 05.2023
- Worked with a team to plan and carry out Arizona State's winter graduation ceremony during the Covid Pandemic.
- Helped coordinate a 50th anniversary celebration to include organizing vendors, timelines, facilities, food and beverage selections and audio-visual arrangements.
- Produced events at Sun Devil Stadium to include managing talent, entertainment, protocols, lighting and audio.
- Developed a community after school program for kids.
Event Coordinator
CW Moore Plaza Special Event Venue
Boise, Idaho
05.2021 - 08.2021
- Assistant to the owner of a special event and catering venue in Boise, Idaho. Conducted tours of the venue for prospective clients, and assisted with contracts, rentals and menus.
- Designed decor, organized vendors and did anything needed to prepare for events and make sure the events ran smoothly, including helping brides with their hair, and being a stand-in bartender or server when needed.
- Promoted the venue on social media.
Wedding Assistant
Unveiled Design and Events
Boise, ID
05.2021 - 08.2021
- Worked together with the owner of a wedding planning business who mentored me on how to manage, market and grow a customer base in the wedding industry.
- Oversaw event logistics and venue staff, and solved problems.
- Took care of bridal party and guests' needs and concerns.
Retail Sales Associate
Anthropologie & Pitaya Boutique
Scottsdale, AZ
12.2020 - 05.2023
- Provided outstanding service to customers by assessing their needs, finding specific products for them and offering product advice.
- Assisted store manager with new employee training.
Education
Bachelor of Science - Tourism Development and Management /Special Events
Graduated Cum Laude, Arizona State University
Tempe, AZ08-2023
Timeline
Community Engagement Specialist
Lululemon Athletica
12.2025 - Current
Educator/Visual Merchandiser
Lululemon Athletica
10.2024 - 12.2025
Store Supervisor and Sales Associate
Hayes Boutique
09.2023 - 10.2024
Event Coordinator Intern
Downtown Boise Association
05.2023 - 09.2023
Event Coordinator
CW Moore Plaza Special Event Venue
05.2021 - 08.2021
Wedding Assistant
Unveiled Design and Events
05.2021 - 08.2021
Retail Sales Associate
Anthropologie & Pitaya Boutique
12.2020 - 05.2023
Event Coordinator
Arizona State Special Events
08.2020 - 05.2023
Bachelor of Science - Tourism Development and Management /Special Events
Graduated Cum Laude, Arizona State University