With 5+ years of CRM experience across the construction sectors. Proficient designing and developing solutions using both programmatic and declarative tools to support organizational initiatives. Skilled in Salesforce's declarative capabilities, including object creation, formula field development, validation rules and flow design for business process optimization.
Salesforce Administrator
Potomac Kitchen& Bath Remodeling, Virginia
01/2022 - Present
Partnered with stakeholders to analyze business needs and translate them into effective technical solutions.
Boosted customer engagement by creating a flow with automated email alerts and templates, delivering personalized communication with minimal manual effort.
Increased data accuracy and optimized processes by deploying validation rules, formula fields, and data cleansing strategies, achieving 85% accuracy and enhancing sales performance.
Built and maintained custom applications to automate manual workflows, reducing administrative workload by 30% and significantly improving overall productivity.
Designed and monitored reports and dashboards to provide actionable insights for stakeholders, contributing to a 20% increase in sales revenue and more informed decision-making.
Created dynamic Lightning Pages using Lightning App Builder to deliver a modern and responsive interface tailored to specific user profiles.
Integrated Salesforce Flows into cloud-based experience pages, streamlining self-appointment booking and optimizing organizational workflows for enhanced user experience.
Developed an efficient troubleshooting process for Salesforce applications, reducing the average resolution time by 25% and boosting user satisfaction.
Kept current with Salesforce updates, new features, and industry best practices, ensuring timely adoption of innovations and platform enhancements.
Certifications: Salesforce Certified Administrator, Salesforce Certified Platform App Builder, Salesforce Certified Platform Developer 1
Salesforce Configuration and Customizations: Classic Email Templates, Custom apps, Custom Metadata, Custom Settings, Lightning App Builder, Lightning Pages, Page layouts, Record types, Reports and Dashboards
Business Processes Automation: Approval processes, Custom objects, Flows, Formula fields, Process Builder, Scheduled Flow, Validation Rules, Workflow
Salesforce User Management & Security: Assignment rules, OWD, Sharing rules, User roles and profiles
Tools & Clouds: Experience Cloud, JIRA, Sales Cloud, Service Cloud
Professional development: 31 Super badges by Trailhead