Peter Brocker
Chestertown,MD
Summary
Enthusiastic Sales and Customer Service professional with expertise in communication and negotiating. Driven to provide superior quality customer service. Innovative in leveraging extensive knowledge of products and services with a focus on liquor and wine, as well as creating solutions for customers to drive loyalty, retention and revenue.
Overview
23
23
years of professional experience
Work History
Sales Representative
Republic National Distributing Company
10.2014 - 05.2023
- Increased sales by offering advice on purchases and promoting products, while creating reliable and positive customer relationships for more than 35 accounts. Main product focus: liquor and some wine.
- Achieved monthly sales goals and product placements. Regularly beat sales goals by double-digit percentages.
- Achieved sales objectives for customers, distribution company, and suppliers.
- Regularly delivered engaging sales presentations to convey product benefits.
- Retained excellent client satisfaction ratings through outstanding service delivery
- Developed and maintained comprehensive understanding of products, services and competitors to enhance sales presentations
Owner/Operator
Play It Again Sam
04.2009 - 04.2014
- Managed day-to-day business operations for coffee and wine shop.
- Increased sales by 100% in first year of business and by 20% per year following, by creating robust wine program and marketing regular events.
- Delivered quality products and customer service to wide variety of customers.
- Trained and motivated employees to perform daily business functions.
- Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.
- Created and monitored promotional approaches to increase sales and profit levels.
- Crafted engaging sales copy and eye-catching graphics for inventive client presentations
Sales Representative
Republic National Distributing Company
03.2005 - 03.2009
- Increased sales by offering advice on purchases and promoting additional products; primary focus on fine wine.
- Consistently achieved monthly sales goals.
- Retained excellent client satisfaction ratings through outstanding service delivery.
- Met with existing customers and prospects to discuss business needs and recommend optimal solutions.
Wine Buyer and Beverage Director
Town And Country Liquors
05.2000 - 03.2005
- Maintained exhaustive knowledge of beverage flavor profiles, nutritional information, allergens and alcoholic content.
- Trained food and beverage service personnel, confirming staff to provide recommendations and answer questions.
- Built regular and consistent customer base with knowledge of products and individual customer wants and needs.
Education
University of Nebraska - Lincoln
Lincoln, NEDe Anza College
Cupertino, CASkills
- Product and Service Knowledge
- Problem-Solving Strengths
- Onsite Product Demonstrations
- Post-Sales Support
- Product Merchandising and Distribution
Timeline
Sales Representative
Republic National Distributing Company
10.2014 - 05.2023
Owner/Operator
Play It Again Sam
04.2009 - 04.2014
Sales Representative
Republic National Distributing Company
03.2005 - 03.2009
Wine Buyer and Beverage Director
Town And Country Liquors
05.2000 - 03.2005
University of Nebraska - Lincoln
De Anza College
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