RACHAEL SMITH

• Lead performance improvement and early-stage development across multiple startup practices, using sales, operational, financial, and patient experience metrics to identify gaps and accelerate performance.
• Coached Practice Operations Managers, Smile Consultants, and doctors through structured 1:1s, consultations, video reviews, role-play, action planning, and ongoing performance follow-up to enhance team capabilities.
• Analyze collections, treatment acceptance, close rate, show rate, financing efficiency, and pipeline activity to identify risks, opportunities, and areas requiring intervention.
• Developed targeted improvement plans for underperforming teams, defined success measures, monitored execution, and adjusted coaching strategies based on outcomes to drive team effectiveness.
• Created accountability structures with daily huddles, weekly performance plans, leadership 1:1s, and sales reviews to sustain performance gains and ensure continuous improvement.
• Partner cross-functionally with Clinical, Finance, Marketing, Recruiting, IT, and Training to remove barriers and support successful launches and performance ramp-up.
• Train and onboard new leaders and sales team members, assess developmental gaps, and tailor coaching plans to individual and practice needs.
• Lead process adoption and change management across new practices, reinforcing standardized sales, financing, patient follow-up, and pipeline management systems through field and virtual coaching.

• Provided operational and performance leadership across 12 dental practices generating more than $25M in annual revenue, overseeing financial performance and key KPIs including production, collections, and EBITDA.
• Coached and developed office managers and practice leaders to improve financial performance, operational execution, team engagement, retention, and patient experience.
• Partnered with doctors and specialists to address performance gaps, strengthen accountability and business acumen, improve treatment acceptance, and support high-quality patient care.
• Recruited, onboarded, and developed top talent across the region, including doctors, hygienists, and practice leaders, with a focus on performance management, retention, and succession planning.
• Identified opportunities to improve operational efficiency and implemented targeted strategies to support practice growth, profitability, and sustainable performance improvement.
• Led strategic growth initiatives including practice expansion, service line growth, and technology implementation while ensuring compliance with company policies, regulatory standards, and operational best practices.

• Led sales performance and development across seven dental implant centers generating more than $50M in annual revenue.
• Coached and mentored sales leaders and consultants through performance reviews, role-play, and individualized development plans, enhancing team capabilities and driving performance.
• Analyzed close rates, collections, and pipeline activity to identify performance risks and opportunities, developing targeted strategies that supported revenue growth.
• Partnered with General Managers and regional leadership to elevate underperforming centers and team members through tailored coaching and accountability measures.
• Analyzed close rates, collections, financing, pipeline activity, and conversion trends to identify performance risks and opportunities and build targeted improvement strategies.

• Led the financial, operational, sales, and patient experience performance of a $10M+ dental implant center, with full accountability for business results and team execution.
• Managed and analyzed key performance indicators including revenue, collections, close rate, healthcare financing, pipeline performance, expenses, and profitability to identify trends, risks, and opportunities for improvement.
• Coached and developed sales and operational team members through structured performance reviews, targeted feedback, and individualized development plans to strengthen performance, engagement, and leadership capability.
• Used performance data to identify gaps, build targeted action plans, establish success measures, and reinforce accountability for sustained financial and operational improvement.
• Owned center P&L performance and partnered with clinical and operational leaders to improve business outcomes, strengthen team effectiveness, and support retention, succession planning, and career development.

• Led operations across multiple dental practices with responsibility for financial performance, staffing, team development, patient experience, and operational execution.
• Developed annual budgets, monthly financial goals, and performance plans to improve profitability and operational efficiency.
• Coached and developed office teams through training, performance feedback, and leadership development, fostering accountability and enhancing team capabilities.
• Managed recruiting, onboarding, performance reviews, and staff scheduling, ensuring effective talent acquisition and retention aligned with operational needs.
• Led change management and training during Epic software rollout, facilitating adoption and optimizing operational processes across multiple practices.