Rachel Kemplin
Louisville,Kentucky
Summary
Experienced marketing professional seeking a fulfilling position in a new career path. With 10+ years of leadership experience, strong interpersonal abilities, and a creative mindset, ready to tackle new challenges and build upon past achievements. Expertise in promotion planning/execution, brand marketing, and account management/sales. Extensive experience in project management, focus/test marketing, creative agency liaison, and consumer engagement. Also skilled in account management, 3rd party resource management, personnel management (sales and execution), event & promotion management, and budget/resource management. Excels at driving understanding of company's brands and strategies among internal personnel and customers. Proven ability to motivate others to achieve high performance and adept at goal setting/implementation. Highly sensitive to budgets, schedules, and quality. Proficient in Excel, Word, PowerPoint, Outlook, and internet research. Willing to try new things and experience different opportunities
Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
23
23
years of professional experience
Work History
Realtor
Weichert Realtors, ABG Properties
07.2014 - 07.2021
- Developed strong knowledge of local market conditions, allowing for effective marketing and accurate pricing strategies for clients.
- Enhanced client satisfaction by providing superior customer service from initial contact all the way through to the closing table.
- Managed contracts, negotiations, and all aspects of sales to finalize purchases and exceed customer expectations.
Kmart Hard Lines Manager
Sears Holdings Corporation
02.2008 - 06.2009
- Responsible for sales, profit and merchandising in the following departments: Seasonal, Garden, Electronics, Toys, Pantry and Hard Home
- Developed, trained, set goals and coached all appropriate full and part-time personnel
Senior Division Manager, Trade Marketing
RJ Reynolds Tobacco Company
06.2005 - 12.2006
- Responsible for personnel development, coaching, training & goal setting for a team of 20 employees including 9 Sales Representatives and 1 Retail Manager leading 10 Retail Merchandisers
Retail Manager
RJ Reynolds Tobacco Company
09.2004 - 06.2005
- Mentored sales representatives through structured training to improve knowledge, skills, and overall productivity.
- Communicated Region training needs, results & opportunities with all levels of management
Division Sales Manager
RJ Reynolds Tobacco Company
10.2003 - 09.2004
- Responsible for personnel development, coaching, training & goal setting for a team of 8 employees
Key Account Manager
RJ Reynolds Tobacco Company
04.2003 - 10.2003
- Account Management responsibility for 50 chains
Vending Manager
RJ Reynolds Tobacco Company
04.2001 - 04.2003
- Solely developed, sold in and tracked the results of a new vending contract with 21 customers to build the distribution and image of full price brands in the unique vending channel
Hotel/Restaurant/Café (HoReCa) Marketing Manager
RJ Reynolds Tobacco Company
04.2000 - 04.2001
- Gained distribution and built the brand image of full price products in the Bar and Nightclub environment in 4 major markets
- Managed National and grassroots events within marketplace
Sales Representative/Trade Marketing
RJ Reynolds Tobacco Company
04.1998 - 04.2000
- Gained distribution, merchandised, promoted and priced all relevant products at retail accounts
- Responsible for personnel development, coaching, training & goal setting for 1 Retail Merchandiser
Education
Bachelor of Science Degree - Business Administration, Marketing
- Chosen to receive Marketing scholarship (selection was based on an essay)
- GPA: Cum Laude
Skills
- Customer service
- Team leadership
- Time management
- Decision-making
- Relationship building
- Key performance indicators
- Verbal and written communication
- Project management
Career Accomplishments
- Increased productivity (retail coverage and frequency) in Sales Division from 64% to 98%. Perfected productivity in Retail operating unit to 100%, as Senior Division Manager, Trade Marketing.
- Ranked 2nd out of 8 Divisions in overall Share of Market Growth. Ranked first out of 8 Divisions in Share of Market growth on #1 strategic brand in marketplace, as Division Sales Manager.
- Within the first year, grew Share of Market in territory by 12%, as Sales Representative.
- As Senior Division Manager, Trade Marketing, one Division Sales Representative achieved the highest brand share of Market Growth in the United States.
- Effectively managed a team of 21 through a difficult post-merger period, as Senior Division Manager, Trade Marketing.
- Was chosen to represent Brown & Williamson Tobacco, the United States Division of British American Tobacco (parent company) at an international conference in Spain, as Vending Manager.
- Exceeded bonus plan targets for total market share within assigned geographic universe, as Senior Division Manager, Trade Marketing.
- Increased Division contract penetration from 69% to 77% in one year, as Senior Division Manager, Trade Marketing.
- As Vending Manager, was part of a 3-person team that developed and test marketed an alternative distribution method through the use of an 'intelligent' vending machine and presented to the company’s Executive Committee to receive approval for a $3 million budget.
- Personally developed and received Management approval to merchandise and promote a new brand in a manner different from the corporate guidelines. Grew share of market in test stores at 2.5 times the average rate.
Summary Of Qualifications
Project Management, Promotion Planning/Execution, Brand Marketing, Focus/Test Marketing, Creative Agency Liaison, Consumer Engagement, Account Management, 3rd Party Resource Management, Personnel Management (Sales and Execution), Event & Promotion Management, Budget/Resource Management, Ability to take leadership role in driving in-depth understanding of the company’s brands & strategies with all internal personnel and customers., Proven ability to motivate others to highest performance levels., Experienced at goal setting/implementation., Sensitive to budgets, schedules and quality., Proficient in Excel, Word, PowerPoint, Outlook, Internet Research
Timeline
Realtor - Weichert Realtors, ABG Properties
07.2014 - 07.2021
Kmart Hard Lines Manager - Sears Holdings Corporation
02.2008 - 06.2009
Senior Division Manager, Trade Marketing - RJ Reynolds Tobacco Company
06.2005 - 12.2006
Retail Manager - RJ Reynolds Tobacco Company
09.2004 - 06.2005
Division Sales Manager - RJ Reynolds Tobacco Company
10.2003 - 09.2004
Key Account Manager - RJ Reynolds Tobacco Company
04.2003 - 10.2003
Vending Manager - RJ Reynolds Tobacco Company
04.2001 - 04.2003
Hotel/Restaurant/Café (HoReCa) Marketing Manager - RJ Reynolds Tobacco Company
04.2000 - 04.2001
Sales Representative/Trade Marketing - RJ Reynolds Tobacco Company
04.1998 - 04.2000
Auburn University - Bachelor of Science Degree, Business Administration, Marketing
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