Rachel Westendorf
Raymore,MO
Summary
Proven Marketing and Brand Specialist with a track record of elevating brand loyalty and exceeding sales targets at Chiefs Fit. Expert in brand development and customer relationship management, I leverage market research and collaboration skills to drive client engagement and network growth. Achieved significant customer base expansion through strategic communication and event planning.
Overview
28
28
years of professional experience
1
1
Certification
Work History
Marketing and Brand Specialist
Raintree Medical and Chiropractic Center
Lee's Summit, MO
10.2024 - 02.2025
- Cultivated business network with premier brands.
- Created and managed relationships with customers, vendors, and partners to build brand loyalty.
- Responded quickly to customer inquiries regarding products or services via phone calls, emails, or social media messages.
- Tracked communications strategies, advertising campaigns and marketing approaches to measure successes and failures.
- Strategically devised customer approaches, meeting sales objectives, and capitalizing on emerging opportunities.
Inside Sales Coordinator / Marketing
Chiefs Fit
Kansas City, Missouri
04.2024 - 10.2024
- Maintained and updated customer database with contact details and sales interaction history.
- Conducted market research and reported on competitors.
- Developed and maintained strong relationships with existing clients to ensure repeat business.
- Reached and exceeded monthly sales targets through effective sales strategies and techniques.
- Collaborated with marketing team to develop promotional materials for campaigns targeting specific markets.
- Contacted new and existing customers to discuss product and service solutions.
- Utilized CRM software to track sales progress and communicate with team members.
- Created graphical illustrations to share market research insights.
- Organized promotional events to increase brand awareness and customer engagement.
Personal Trainer and Nutrition Coach
High Blue Wellness Center
Belton, Missouri
01.2021 - 10.2024
- Created nutritional plans that support overall health goals of clients.
- Communicated with clients to determine goals and performed client assessments.
- Explained principles of nutrition including basic dietary guidelines to help optimize results.
- Built and established relationships with members and guests to help in pursuit of fitness goals.
- Grew customer base through word-of-mouth referrals based on customer satisfaction and results.
- Assisted clients in setting realistic short-term and long-term goals.
- Offered clients educational information and materials to help with preventive care, nutrition, body mechanics, fitness, stress management and ergonomics.
Health and Physical Education Teacher
Raymore Peculiar School District
Raymore, Missouri
08.1997 - 05.2002
- Managed consistent, learning-focused classroom environments by establishing and communicating clear objectives for students.
- Encouraged positive behavior by creating an inclusive environment where all students felt safe and respected.
- Devised safe and effective exercise strategies based on knowledge of kinesiology, anatomy and biology.
- Adapted teaching methods and instructional strategies to promote learning in students of differing skill levels.
- Collaborated with school administrators to develop strategies for improving physical education programs across grade levels.
- Planned class activities that were both educational and fun for all participants involved.
Education
Bachelor of Science - Education
Southwest Baptist University
Bolivar, MO05-1997
Skills
- Brand development
- Customer relationship management
- Market research
- Event planning
- Collaboration skills
- Client engagement
- Effective communication
- Networking skills
- Target audience identification
Affiliations
- IFPA Professional Bikini Competitor
- Nationally ranked Adventure Racer
- Kansas City Chiefs Cheerleader
- Special Olympics Volunteer
- Home School Instructor / Program Development
Certification
- National Association of Sports Medicine Personal Trainer May 2020
- Nutritional Coaching Institute Nutrition Coach Certification May 2021
- Nutritional Coaching Institute Hormone Specialist September 202
- 1 Kundalini Yoga Certification July 2022
References
References available upon request.
Timeline
Marketing and Brand Specialist
Raintree Medical and Chiropractic Center
10.2024 - 02.2025
Inside Sales Coordinator / Marketing
Chiefs Fit
04.2024 - 10.2024
Personal Trainer and Nutrition Coach
High Blue Wellness Center
01.2021 - 10.2024
Health and Physical Education Teacher
Raymore Peculiar School District
08.1997 - 05.2002
- National Association of Sports Medicine Personal Trainer May 2020
- Nutritional Coaching Institute Nutrition Coach Certification May 2021
- Nutritional Coaching Institute Hormone Specialist September 202
- 1 Kundalini Yoga Certification July 2022
Bachelor of Science - Education
Southwest Baptist University
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