RAFAEL HERRERA
Hialeah,FL
Summary
Proven Sales Associate with a track record of enhancing customer satisfaction and boosting sales revenue at Rick Case Automotive Group. Expert in relationship selling and customer relations management, I excel in creating personalized shopping experiences. Demonstrated ability to exceed sales targets by employing effective persuasion techniques and exceptional communication skills.
Diligent Sale Associate with solid background in retail sales and customer engagement. Demonstrated success in driving store sales and enhancing customer satisfaction through effective communication and product knowledge. Proven ability to utilize problem-solving skills and teamwork to meet customer needs and achieve sales targets.
Highly motivated Sales Associate with extensive customer service and sales experience. Outgoing sales professional with track record of driving increased revenue, improving buying experience and elevating company profile with targeted markets. Consistently recognized for sales performance and excellence in customer service.
Overview
10
10
years of professional experience
Work History
Sales Associate/Product Specialist
Rick Case Automotive Group
07.2023 - Current
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
- Built relationships with customers to encourage repeat business.
- Managed returns, exchanges and refunds in accordance with store policy.
- Maintained calm demeanor and professionally managed issues in busy, high-stress situations.
- Provided positive first impressions to welcome existing, new, and potential customers.
- Engaged with customers to build rapport and loyalty.
- Boosted customer satisfaction levels through exceptional service, addressing concerns promptly, and providing a welcoming store environment.
- Increased sales revenue by building strong rapport with customers and recommending appropriate products based on their needs.
Sales Associate
Rooms To Go
12.2017 - 07.2023
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
- Built relationships with customers to encourage repeat business.
- Managed returns, exchanges and refunds in accordance with store policy.
- Conducted product demonstrations to highlight features and redirect objections to positive aspects.
- Used in-store system to locate inventory and place special orders for customers.
- Maintained up-to-date knowledge of store sales, payment policies and security standards.
- Delivered energetic responses to customers in-store and by telephone, going above and beyond to serve needs.
- Built customer loyalty and retention by delivering excellent shopping experiences.
- Listened to customer needs and desires to identify and recommend optimal products.
Sales Associate
Drivers Auto Mart
12.2016 - 12.2017
- Helped customers locate products and checked store system for merchandise at other sites.
- Answered customer questions about sizing, accessories, and merchandise care.
- Provided positive first impressions to welcome existing, new, and potential customers.
- Engaged with customers to build rapport and loyalty.
- Boosted customer satisfaction levels through exceptional service, addressing concerns promptly, and providing a welcoming store environment.
- Solved customer challenges by offering relevant products and services.
- Assessed customer needs and utilized suggestive selling techniques to drive sales.
- Engaged with customers to effectively build rapport and lasting relationships.
- Achieved monthly sales targets consistently by implementing effective sales strategies and maintaining a high level of product knowledge.
- Developed new client relationships by actively engaging with potential customers and highlighting the benefits of our product offerings.
- Managed conflict resolution with dissatisfied customers professionally, resulting in improved customer retention rates.
Sales Associate
Rick Case Automotive Group
09.2014 - 11.2016
- Conducted product demonstrations to highlight features and redirect objections to positive aspects.
- Monitored customers for signs of security concerns and escalated issues to management.
- Developed strong rapport with customers and created positive impression of business.
- Prioritized helping customers over completing other routine tasks in store.
- Volunteered for extra shifts during holidays and other busy periods to alleviate staffing shortages.
- Provided exceptional services and pleasant shopping experiences to retail customers.
- Built customer loyalty and retention by delivering excellent shopping experiences.
- Listened to customer needs and desires to identify and recommend optimal products.
- Utilized CRM tools to track customer interactions and sales, enhancing effectiveness of follow-up communications.
- Led team meetings focused on sales techniques and product features, boosting overall team performance.
- Developed comprehensive product knowledge, enabling effective upselling and cross-selling.
- Increased customer loyalty with personalized shopping experiences and attentive service.
- Collaborated with team members to achieve monthly sales targets.
Education
High School Diploma -
FEDERICO ENGELS
CUBA07-2006
Skills
- Problem-solving skills
- Multi-tasking strength
- Excellent people skills
- Reliable and punctual
- Exceptional customer service
- Verbal/written communication
- Sales expertise
- Meeting deadlines
- Upselling
- Adapt to diverse groups
- Point of sale operation
- Relationship selling
- Persuasion techniques
- Customer relations management
- Upselling techniques
- Sales Techniques
- Telephone Etiquette
- Excellent communication skills
Languages
Spanish
Native or Bilingual
Timeline
Sales Associate/Product Specialist
Rick Case Automotive Group
07.2023 - Current
Sales Associate
Rooms To Go
12.2017 - 07.2023
Sales Associate
Drivers Auto Mart
12.2016 - 12.2017
Sales Associate
Rick Case Automotive Group
09.2014 - 11.2016
High School Diploma -
FEDERICO ENGELS
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