Rafael Velazquez
Summary
Marketing major who delivers business growth, and increases brand awareness with integrated brand knowledge. A dynamic and performance-driven business professional with high integrity, strong work ethic and great leadership skills. Proven success, leading productive teams, and networking to drive business growth.
Overview
7
7
years of professional experience
Work History
Senior Client Advisor
Ferragamo
Woodbury, New York
06.2019 - Current
- Member of the Gen Z Task Force.
- Graduate from Corso Talenti.
- Exceeded sales goals and improved profitability by aligning sales strategies and business plans with market trends.
- Achieved top customer satisfaction ratings at 90%.
- Assisted in new sales strategies, increasing store revenue by $2.5 million at our Wrentham location.
- Managed brand identity through clients by introducing them to upcoming collections and trends.
- Maintained customer and client databases, and updated databases periodically.
Visual Merchandiser
Saks Fifth Avenue
Boston, MA
11.2021 - 03.2022
- Worked with graphic design program.
- Restructured merchandising strategy to promote high value.
- Managed visual displays to drive exposure and increase revenue.
- Collaborated with visual merchandising and marketing specialists.
- Planned attractive visual concepts for window displays and marketing signage.
- Aligned visual merchandising strategies and help increase sales by 60% a week.
Supervisor
Michael Kors
Wrentham, MA
11.2018 - 07.2019
- Upheld company daily sales goal.
- Promoted customer focus, product knowledge and production solutions to build loyal customer base.
- Managed weekly promotions as directed by company policies.
- In charge of visual merchandising
Education
Bachelor of Science - Fashion Merchandising & Retail Marketing
Johnson & Wales University
Providence, RISkills
- Social Media Marketing
- Brand image alignment
- Graphic design
- Marketing knowledge
- Product expertise
- Microsoft Office
- Data evaluation
- Project management abilities
Academic Experience
StyleWeek Providence - Public Relations Assistant
Providence, RI
- Managed social media platforms to increase page views and followings.
- In charge of Instagram live during fashion show to increase views and page visits.
- Have engaged with followers on Snapchat, Facebook, and Instagram.
Languages
English
Native/ Bilingual
Spanish
Native/ Bilingual
Timeline
Visual Merchandiser
Saks Fifth Avenue
11.2021 - 03.2022
Senior Client Advisor
Ferragamo
06.2019 - Current
Supervisor
Michael Kors
11.2018 - 07.2019
Bachelor of Science - Fashion Merchandising & Retail Marketing
Johnson & Wales University