Vice President of Product Management
Data Axle Inc.
Dallas, TX
1 2020 - Current
- Strategic Vision and Roadmapping: Directed the long-term strategic vision for Data Axle's B2B SaaS products, ensuring alignment with broader business goals and market demands.
- Growth Leadership: Spearheaded a 32% YoY growth in the B2B SaaS product line (2022/2023) by leveraging cross-functional leadership and a deep understanding of customer needs.
- AI-Powered Innovation: Integrated OpenAI models and RAG architecture, enhancing product capabilities and leading to a 25% increase in customer satisfaction.
- M&A Integration: Led the successful integration of two acquired entities, increasing market share by 12% and seamlessly aligning product portfolios with enterprise strategies.
- Operational Excellence: Shifted the focus from project delivery to targeted business outcomes, increasing operational efficiency by 20% and maintaining a $130M portfolio with consistent revenue growth.
- User Experience Leadership: Improved customer satisfaction by 28% and user engagement by 22% through UX enhancements and the implementation of feedback mechanisms like UserVoice.
- Culture of Experimentation: Cultivated a data-driven A/B testing culture, leading to a 25% increase in product conversion and an 18% boost in user retention.
- Globalization & Cost-Efficiency: Executed strategies that saved $16M in operational costs within a year while expanding the product's global reach.
- Mobile App Development: Launched a mobile app that garnered 500,000 downloads in its first year, driving a 16% increase in overall product engagement.
- Leadership & Talent Development: Established a mentorship and growth program that significantly improved team performance and retention, fostering a high-performing product management team.
