Ramona Mellison

• Strategically manages and optimizes cross-channel social media campaigns, ensuring alignment with ORTL's goals and growth targets.
• Collaborates with multiple departments to develop and optimize digital and print ads, ensuring high-impact visuals for media campaigns.
• Coordinates event planning for a major conference, rally, and benefit dinner, overseeing logistics and execution, yielding $102,000 in funds from the most recent benefit dinner.
  

• Coordinated schedules, timelines, speakers, and vendors for events.
• Managed budgets effectively, allocating resources appropriately to prioritize event needs.
• Enhanced social media presence through consistent content creation and engagement strategies.

• Orchestrated weekly email and SMS campaigns, yielding $90K+ in revenue within one weekend.
• Designed over 20 promotional posters monthly using Photoshop and Canva to inform customers about new products.
• Researched and implemented marketing strategies on social media.

• Promoted products on multiple channels, including social media, online ad campaigns, and word-of-mouth initiatives.

• Conceptualized and designed product labels cohesive with the company's brand.

• Met and exceeded daily sales goals; highest sales of over $10,000 in a day.
• Assisted customers by answering questions, providing product knowledge, and placing orders.

• Maintained database records for ships, boats, and submarines with a team of 20 people.
• Recorded metrics of data entry to provide documentation of project growth.

• Managed 15+ representatives, providing guidance, support, and assistance with technical issues.
• Documented representative interactions to improve record accuracy; recorded 100+ detailed calls daily.
• Trained new employees and led team-building activities to enhance cohesion and commitment to fundraising goals.

• Managed 15+ representatives, providing guidance, support, and assistance with technical issues.
• Trained new employees and led team-building activities to enhance cohesion and commitment to fundraising goals.
• Documented representative interactions to improve record accuracy; recorded 100+ detailed calls daily.

• Provided alumni and prospective donor outreach by calling to invite them to events and to contribute donations.
• Cultivated relationships and built a rapport with over 5,000 alumni through tracking their engagement and participation in alumni activities.

• Published 100+ photos to Hilltop and edited 1,000+ photos under a tight deadline using Adobe Photoshop, Illustrator, and InDesign.
• Delegated weekly photography projects to my assistant and communicated how to organize and edit 100+ photographs before the publishing date to guarantee quality photos.