Rashad McCann
Blacksburg,VA
Summary
Professional web development specialist with strong foundation in designing, coding, and debugging web applications. Highly skilled in HTML, CSS, JavaScript, and various frameworks. Effective team collaborator focused on delivering robust solutions that meet evolving business needs. Known for adaptability, reliability, and results-driven approach.
Overview
9
9
years of professional experience
Work History
Digital Communications Specialist
Virginia Tech
10.2023 - Current
- Collaborated with various departments on content creation and web development projects, including capturing high-quality event photos and building new scholarship webpages using HTML, CSS, and JavaScript in Adobe Experience Manager (CMS)
- Managed and updated multiple university websites, participated in monthly SEO strategy meetings, and contributed to the redesign of the Admissions homepage to enhance user experience and drive organic traffic
- Enhanced user experience by implementing responsive web design and optimizing website performance.
Freelance Graphic Designer
Rashad Co.
01.2022 - Current
- Manage client projects, including website refreshes, logo design, web design, and marketing materials for small businesses
- Provide consultative services for digital media needs, including packaging design, product support, and web development
- Collaborate with clients to define project scope and manage deliverables, ensuring high-quality output across all media platforms
- Delivered creative solutions to improve client communication.
- Managed multiple projects simultaneously, maintaining high-quality standards.
Web Specialist and Designer
Ferrum College Spiritual Life
08.2016 - 01.2019
- Managed the Spiritual Life website, creating event materials and campaigns to promote activities and recruitment efforts
- Developed print and digital collateral for multiple campus organizations
- Established guidelines for consistent branding across all digital channels, promoting a cohesive visual identity online.
- Created visually appealing graphics and multimedia elements to enhance the overall aesthetic of websites.
- Developed creative design for print materials, brochures, banners, and signs.
- Created engaging social media graphics that drove user engagement and increased online visibility.
- Designed eye-catching event collateral, contributing to successful fundraising campaigns and increased event attendance.
Education
No Degree - Master of Illustration
SCAD
Atlanta, GA05-2022
Bachelor of Arts - Studio Arts
Ferrum College
Ferrum, VA05-2019
Skills
- CRM management
- Content strategy
- HTML and CSS coding
- Strategic communications
- Content creation
- Project management
- Creative strategies
- Website management
- Adobe creative suite
- Multimedia editing
- Teamwork and collaboration
- Creative thinking
Affiliations
- Higher Ed Web
Timeline
Digital Communications Specialist
Virginia Tech
10.2023 - Current
Freelance Graphic Designer
Rashad Co.
01.2022 - Current
Web Specialist and Designer
Ferrum College Spiritual Life
08.2016 - 01.2019
No Degree - Master of Illustration
SCAD
Bachelor of Arts - Studio Arts
Ferrum College
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