Summary
Overview
Skills
Software
Work History
Education
Certification
Quote
Work Preference
Education
Timeline
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Rebecca Redoglia

Rebecca Redoglia

Marketing Manager
Carlsbad,CA

Summary

Digital Marketing team leader with over a decade of experience in driving business growth through data-driven strategies and customer-focused campaigns. Expertise in leading teams to implement targeted email marketing campaigns, personalized messaging, and web optimization. Successfully enhanced customer retention and engagement at Dexcom with scalable marketing solutions. Utilizes consumer insights and market trends to craft targeted campaigns. Track record of fostering strong team collaboration and driving measurable results.

Overview

14
14

Years of professional experience

6
6

Product launches

5
5

Partner integration launches

2
2

Certifications

Skills

  • Go-to-market strategy development
  • Martech stack management
  • Digital marketing strategy
  • Email & lifecycle marketing
  • UX and web optimization
  • Digital branding strategies
  • Cross functional project management
  • Creative collaboration
  • Digital branding strategies
  • HIPAA-compliant marketing practices

Software

Hubspot

Salesforce

Salesforce Marketing Cloud

Adobe Creative Suites

Jira / Atlassian

Asana

Slack

Figma

Headless CMS

Work History

Marketing Manager, Digital Experience

Dexcom
San Diego, California
01.2020 - Current
  • Drives strategy for scalable, data-driven digital marketing campaigns across platforms, increasing market share, and improving customer retention.
  • Leads targeted product email marketing initiatives focused on enhancing customer experience through segmentation and actionable insights.
  • Oversees global, cross-functional teams to deliver personalized in-app messaging and develop complex web interfaces that elevate user experience and support.
  • Supported the digital launch of Dexcom’s flagship G7 product across multiple media platforms, driving increased customer awareness, and accelerating product adoption.

Digital Marketing Manager

VizExplorer
Rancho Bernardo, California
08.2015 - 01.2020
  • Directed comprehensive digital marketing initiatives, achieving 28% engagement increase and 2x email clickthrough rates through strategic audience segmentation and storytelling.
  • Oversaw video production budget exceeding $15K, leading creative teams for impactful event coverage.
  • Represented marketing department at key domestic and international trade shows to enhance brand visibility.

Digital Video Producer

Bluefin Media
Perrysburg, Ohio
05.2013 - 05.2015
  • Directed video production crews, delivering impactful digital content for various brands.
  • Produced and directed video projects for 13 websites, including animation and documentary-style videos.

Sales and Marketing Assistant

The Pinnacle
Maumee, Ohio
05.2011 - 05.2012
  • Boosted engagement and performance of social media campaigns through consistent digital marketing monitoring.
  • Managed analytics for digital engagement across all social media accounts.
  • Developed original digital content for various platforms and publications.

Education

Bachelor of Arts - Telecommunications

Bowling Green State University
05-2012

Certification

  • Nielsen Norman Group UX Certification Course: Interaction Design Specialty, 2024
  • Hubspot Inbound Marketing Certification, 2018 - 2020
  • Hubspot Content Marketing Certification, 2019 - 2021

Quote

Don’t judge each day by the harvest you reap, but by the seeds you plant.
Robert Louis Stevenson

Work Preference

Work Type

Full Time

Location Preference

HybridRemoteOn-Site

Important To Me

Company CultureCareer advancementHealthcare benefitsWork-life balancePersonal development programs

Education

Graduated from Bowling Green State University in 2012 with a Bachelors in Telecommunications and a Minor in Marketing. While in school she was on the exec board of the American Marketing Association - Bowling Green Chapter where she competed nationally. She was also active in BG24 News. In 2010 she completed an internship at E! Entertainment in Los Angeles in the New Media department. 

Timeline

Marketing Manager, Digital Experience

Dexcom
01.2020 - Current

Digital Marketing Manager

VizExplorer
08.2015 - 01.2020

Digital Video Producer

Bluefin Media
05.2013 - 05.2015

Sales and Marketing Assistant

The Pinnacle
05.2011 - 05.2012

Bachelor of Arts - Telecommunications

Bowling Green State University

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