Jessica Zerwas

The following are brands that I’ve promoted over the last year:

• Hyundai
• SunnyD Vodka Seltzer (Brand Manager)
• Dunkin’ Donuts
• Ghirardelli Chocolate Company
• Instax Instant Camera by FUJIFILM (Brand Manager)

Job Description:

• Organized and carried out promotional events, set up and tore down event sites and interacted with customers.
• Gave out product samples, coupons and pamphlets to encourage sales.
• Promoted positive company image through superior customer service experiences.
• Conversed with customers to share information about products and services.
• Introduced sales, promotions and other brand initiatives to gain customer loyalty.
• Tracked and reported on engagement metrics from promotional activities.
• Created content for social media, including posts, stories, and videos.
• Trained new brand ambassadors, sharing best practices and brand values.
• Maintained a professional appearance and demeanor that reflects the brand's image.
• Managed promotional inventory, ensuring availability of materials for events.
• Gathered customer feedback to inform future marketing strategies and product developments.

• Assist customers with cash transactions regarding sale of pull tabs, electronic pull tabs, meat raffle, and bingo.
• Handle large amounts of cash and ensure accurate transactions.
• Utilized social media platforms to engage with customers and promote products.
• Updated product knowledge through continuous learning and training sessions.
• Achieved monthly sales targets through effective selling techniques.
• Conferred with management to offer feedback on operations and promotions based on customer preferences and purchasing habits.

• Manage owner emails and calendar.
• Attend meetings and write recaps.
• Write letters, emails, send faxes, keep filing system updated, operate office equipment.
• Maintain business and personal contact lists.
• Book air travel, hotel reservations, and car rentals.
• Reply to social media and website comments.
• Place employment ads.
• Assist with hotel reservations and calls.

• Provide high-quality service to help maintain and attract customers.
• Prepare restaurant for daily service with special attention to order and sanitation.
• Collaborate with the entire restaurant team to create a positive restaurant experience.
• Issue receipts and accept payment.

• Provided administrative support in preparing contracts, invoices, purchase orders, and other documentation required for daily business activities.
• Organized and managed complex calendar of appointments, meetings, and travel arrangements for owners.
• Entered customer information and updates in database system to track leads, interactions, relationships and propel sales opportunities.
• Followed proper accounting and bookkeeping procedures to support audits.
• Created content for promotional materials, including brochures, flyers, and website.
• Developed social media marketing strategies to help increase sales.

• Researched and analyzed customer feedback to identify areas of improvement.
• Integrated web applications with back-end services such as databases, web services and third-party APIs.
• Delivered end-user training on content management systems allowing staff to make easy updates and maintenance to website without developer assistance.

• Managed daily salon operations, including scheduling appointments, customer service, and staff management.
• Regularly evaluated customer feedback to identify areas of improvement in services or products offered by the salon.
• Performed regular maintenance checks on equipment used in the salon to ensure safe operation.
• Conducted interviews with prospective employees prior to hiring decisions being made.
• Increased customer loyalty and brought in new customers with targeted marketing and service strategies.
• Established and updated schedules to meet expected coverage demands and capitalize on individual employee expertise.