Summary
Overview
Work History
Education
Skills
Timeline
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Ricky Peralta

New York,NY

Summary

Results-driven retail leader with extensive experience in high-volume flagship store environments, team leadership, asset protection, and customer engagement. Bilingual professional with a Bachelor’s degree in Sociology and a proven ability to lead teams, improve operational efficiency, and deliver exceptional customer experiences. Skilled in KPI performance, conflict resolution, employee training, and loss prevention strategies within fast-paced retail settings.

Overview

9
9
years of professional experience

Work History

Team Lead

Adidas
Flagship Store 5th Ave New York, NY
04.2023 - Current
  • Lead and support team members in a high-volume flagship retail environment through coaching, training, and daily operational guidance.
  • Monitor and communicate KPI goals to drive sales performance and improve customer engagement.
  • Educate customers on product features, brand history, and benefits to enhance the shopping experience and increase sales opportunities.
  • Maintain visual merchandising standards, inventory accuracy, and overall sales floor presentation.
  • Collaborate with management to improve operational processes and optimize store efficiency.
  • Assist with onboarding and development of new hires to ensure successful team integration.

Lead Sales Associate & Asset Protection

Old Navy
Flagship Store Herald Square & TSQ New York, NY
06.2018 - 04.2023
  • Delivered exceptional customer service in a fast-paced, high-traffic flagship retail environment.
  • Assisted in loss prevention efforts by monitoring store activity and promoting security awareness among team members.
  • Supported merchandising, inventory management, cash handling, and daily store operations to maximize efficiency and sales performance.
  • Resolved customer concerns professionally while maintaining a positive shopping experience.
  • Trained and mentored employees on customer engagement, operational procedures, and safety practices.
  • Collaborated with leadership teams to maintain store standards and support operational goals.

Peer Mentor

A. Philip Randolph Campus High School
New York, NY
09.2017 - 06.2018
  • Mentored students by providing academic and personal support in a positive learning environment.
  • Organized group activities that promoted teamwork, communication, and leadership development.
  • Assisted students in overcoming academic and personal challenges through guidance and encouragement.
  • Worked collaboratively with teachers and staff to support student success and classroom engagement.

Education

BA Sociology Cum Laude -

City College of New York

Skills

  • Customer Experience & Relationship Building
  • Sales & Upselling Strategies
  • Visual Merchandising
  • Networking & Collaboration
  • Coaching and Mentoring
  • Performance Monitoring
  • Trend Tracking
  • Strategic Planning

Timeline

Team Lead

Adidas
04.2023 - Current

Lead Sales Associate & Asset Protection

Old Navy
06.2018 - 04.2023

Peer Mentor

A. Philip Randolph Campus High School
09.2017 - 06.2018

BA Sociology Cum Laude -

City College of New York