Robert Jalen Jackson IV
New York,NY
Summary
Creative director with expertise in content planning, visual storytelling, and post-production editing across video, photography, and design. Develops campaign assets, event coverage, and marketing materials that translate business priorities into clear creative work for internal and external audiences.
Overview
9
9
years of professional experience
Work History
Creative Director
The Notoriously Uncool
New York, NY
01.2024 - Current
- Developed comprehensive video campaigns spanning social media to full productions.
- Captured high-quality photographs at live events and set locations to enhance visual storytelling.
- Created marketing materials to promote events effectively.
Creative Editor
Firework
New York, NY
02.2022 - 12.2025
- Spearheaded content strategy for diverse projects, integrating brand design, copy, art, and digital technology to enhance audience engagement
- Collaborated with marketing and sales departments to develop targeted marketing plans, analyze results, and identify growth opportunities
- Create internal marketing campaigns that translate objectives across business units into clear and motivating creative strategies
- Prioritize work and resources across engagements, based on short- and long-term needs, and organize schedules by collaborating with designers, copywriters, and production artists
- Conducted brainstorming sessions with creative team to design innovative initiatives that align with strategic objectives
Freelance Video Editor
Tidal
New York, NY
04.2018 - 12.2023
- Edited camera footage, dialogue, sound effects, music, graphics, and special effects into final products for in-app and off-platform content.
- Captured and produced high-quality visuals as a special event photographer and cinematographer for concerts, documentaries, and album release parties.
- Created engaging thumbnail artwork for video uploads to enhance visual appeal on both app and off-platform.
Education
B.A. - Storytelling & Mixed Media Arts
New York University Gallatin School Of Individualized Studies
New York, NYSkills
- Creative direction and strategy
- Video production and editing
- Motion graphics and digital photography
- Visual storytelling and brand design
- Content planning and concept development
- Art direction and creative vision
- Adobe Creative Suite proficiency
- Cross-functional collaboration
- Creative writing and communication strategies
- Graphic Design
Timeline
Creative Director
The Notoriously Uncool
01.2024 - Current
Creative Editor
Firework
02.2022 - 12.2025
Freelance Video Editor
Tidal
04.2018 - 12.2023
B.A. - Storytelling & Mixed Media Arts
New York University Gallatin School Of Individualized Studies