Robin Brown
McLean,Virginia
Summary
Enterprise transformation and digital product executive with 15+ years of experience leading large-scale business, technology, and customer experience transformations. Proven success developing growth strategies, shaping product roadmaps, building PMO and governance capabilities, and delivering complex programs that drive revenue, operational excellence, and customer value. Skilled at aligning executive stakeholders, technology teams, and business organizations to translate strategic vision into measurable results while building, leading, and developing high-performing teams.
Overview
18
18
years of professional experience
Work History
Sr. Director, BTO PMO & Strategy
Marriott International
09.2021 - Current
- Lead enterprise program management for large-scale technology and business transformation initiatives, driving governance, strategic planning, and execution across cross-functional teams to ensure alignment, reduce risk, and deliver measurable outcomes.
- Built and operationalized the PMO Center of Excellence through the development of enterprise governance playbooks and best practices used across the PMO, improving project oversight through standardized RAID management, milestone tracking, dependency management, and executive reporting.
- Established and facilitated executive governance forums for enterprise transformation programs, developing portfolio dashboards and reporting frameworks that provided senior leadership with actionable insights into program status, key performance metrics, risks, dependencies, and critical decisions, enabling proactive issue resolution and informed portfolio oversight.
- Lead the Business Readiness PMO, orchestrating alignment across technology, operations, and business readiness functions (Associate and Customer Experience, Change & Communications, Learning, Deployment, and Business Testing) to ensure organizational preparedness, seamless implementation, and successful adoption of enterprise transformation initiatives.
- Established and manage Go/No-Go governance processes for major technology and business transformation initiatives, aligning executive stakeholders on readiness assessments, contingency plans, risk mitigation, dependency resolution, and deployment decisions to ensure successful releases and minimize operational disruption.
- Developed and operationalized the enterprise release management framework, establishing customer- and associate-centric release governance, standardized Jira practices, and impact-based release planning that improved visibility into upcoming changes and enabled business readiness teams to proactively coordinate communications, training, testing, and deployment activities.
Sr. Director, BMSC Consulting | Digital & Customer Experience
Marriott International
12.2018 - 09.2021
- Led the vision, planning and execution of critical business priorities for the CX and Digital organizations
- Partnered with cross discipline teams to meet project objectives and goals on time and on budget; facilitated stakeholder meetings and processes to engage and empower senior leaders and gain buy-in on critical business decisions
- Actively engaged internal partners (e.g. change management and communications, Human Resources, Finance) to prepare content for communication materials as needed for deployment of key initiatives.
- Delivered executive updates on project execution to senior management and other key stakeholders (e.g., owners, associates, customers).
Senior Manager, Digital Globalization Strategy
Marriott International
02.2014 - 12.2016
- Led business case and strategy development for international digital initiatives from conception through execution; including the development of Future of Payments business case, which identified over $100 Million in incremental revenue for Marriott and fundamentally changed how Marriott handles payment methods.
- Partnered with consumer insights to perform international market analysis on consumers’ online travel planning and booking behavior, and competitive website assessments to drive digital strategies and grow international source markets.
- Led development of 3-year international source market growth plans across marketing, direct (M.com, Voice) and indirect (eChannels, GDS, Wholesaler) distribution channels.
- Coordinated with cross-functional teams (including eMarketing, Product Development, Distribution, Rewards, IT, Operations, and Continental teams) to develop and execute on strategic digital initiatives.
- Created and delivered presentations that clearly define strategic opportunities and plans for capturing revenue generating opportunities.
- Managed yearly international initiative prioritization process and spend of over $6M of initiative budgets.
Manager, International eCommerce Measurement & Analysis
Marriott International
05.2011 - 02.2014
- Led the analytic support for Marriott’s international eCommerce platform
- Conducted ROI assessments and presented relevant data to inform international language prioritization and influence international digital strategy.
- Determined annual revenue goals for search marketing campaigns and Marriott’s global sites to track ongoing performance, and for use in department MBO’s.
- Collaborated with stakeholder teams to determine KPIs for various initiatives. Developed monthly ad hoc reports to provide insights into program performance.
- Interfaced with Marketing, IT, Revenue Management, and Customer Research groups to compile qualitative research and quantitative data related to various search marketing and international programs to develop well-informed strategies and analyses.
- Conducted quality control on eCommerce data integration and collaborate with Business Intelligence to trouble shoot issues.
- Presented results of search marketing programs and international projects to Senior Leadership and make strategic recommendations based on analyses.
- Recipient of the “Partners in Excellence Award” from the Revenue Management Department
Senior Consultant
Navigant Consulting Inc.
09.2008 - 05.2011
- Performed complex financial, economic, statistical and accounting analyses and consulting for commercial litigation and accounting matters.
- Collaborated with Directors to develop strategic plans to effectively meet the needs of clients, and to accurately deliver an unbiased analysis of the case at hand.
- Managed multiple projects simultaneously, in addition to managing junior level team members.
- Tracked ongoing client expenditures, and delivered final budget at the conclusion of projects.
- Created client facing deliverables based on analyses including expert reports to submit to the court, presentation materials, and assisted in preparing expert witnesses for depositions.
- Member of social committee, responsible for organizing ongoing events to enhance the workplace environment and morale.
Education
Bachelor of Arts - Business Economics, Minor in Accounting
University of California
Los Angeles, CASkills
- Technology and Business Transformation
- Team Management and Development
- Program and Product Management
- Customer and Associate Experience
- Data Analytics
- Executive Communication
- Stakeholder Management
- Microsoft Word, Excel, PowerPoint, Access, Outlook, Jira, Smartsheet, Tableau
Interests
Enjoy reading, traveling, cooking, and running
Timeline
Sr. Director, BTO PMO & Strategy
Marriott International
09.2021 - Current
Sr. Director, BMSC Consulting | Digital & Customer Experience
Marriott International
12.2018 - 09.2021
Senior Manager, Digital Globalization Strategy
Marriott International
02.2014 - 12.2016
Manager, International eCommerce Measurement & Analysis
Marriott International
05.2011 - 02.2014
Senior Consultant
Navigant Consulting Inc.
09.2008 - 05.2011
Bachelor of Arts - Business Economics, Minor in Accounting
University of California