R
Alice Zhang
Berkeley,CA
Summary
Dynamic Community Manager with expertise in leasing, market research, maintenance coordination, and financial analysis. Skilled in managing full-cycle leasing operations, implementing rent strategies to optimize occupancy, and enhancing tenant relations through engaging events. Proficient in AppFolio for property management and committed to driving operational efficiency and maximizing building capacity.
Overview
2
2
years of professional experience
1
1
Certification
Certification
- CA Real Estate License (in progress)
- Financial Modeling
Work History
Community Manager & Leasing Associate
SG Real Estate
Berkeley, CA
03.2024 - Current
- Leading the first-year lease-up, increasing occupancy from 1% to 96% for a 72-unit, 198-bed multifamily student housing community.
- Managing the full leasing cycle, handling tours, applications, lease negotiations, inspections, and move-ins through AppFolio.
- Developing and executing marketing campaigns, creating digital and print materials, leveraging online platforms, and tracking leads to drive traffic and conversions.
- Overseeing tenant relations, serving as the primary contact for residents, resolving inquiries, coordinating maintenance, planning events, and improving satisfaction—raising Google ratings from 0 to 5 stars.
- Coordinating with vendors and maintenance teams to ensure cost-effective repairs, and uphold property standards.
IT Technical/Network and User Support
UC Education Abroad Program
Goleta, CA
09.2022 - 12.2023
- Handled 10+ daily tech support requests for both Mac and PC systems, troubleshooting software and hardware issues for employees.
- Updated firmware and software on-site and remotely, including overseas workstations, ensuring security and optimal performance.
- Provided support for various work applications, quickly diagnosing and resolving issues to keep operations running smoothly.
Commercial Real Estate Intern
Project Destined
Santa Barbara, CA
06.2023 - 08.2023
- Achieved 60+ hours of training in real estate fundamentals, property valuation, deal financing, financial modeling, and market research.
- Evaluated a LA multi-family real estate deal, creating value-add plans, analyzing costs, assessing risks, and quantifying potential returns.
- Secured 2nd place in a pitching competition by presenting an investment memo to real estate professionals from FPA Multifamily, Brookfield, Tishman Speyer, CBRE, etc.
Education
Bachelor of Arts - Economics
University of California
Santa Barbara, CA12.2023
Skills
- AppFolio
- Leasing & Property Management
- Market Research & Comparables Analysis
- Tenant Relations & Conflict Resolution
- Community Engagement & Event Planning
- Vendor & Maintenance Coordination
Software
Python
Excel
Argus
Appfolio
Languages
Mandarin
Native/ Bilingual
Korean
Elementary
Affiliations
- Berkeley Chinese A Cappella (Alto and Soloist)
- Berkeley Kosmos (Solstice), K-pop dance performing group.
- UCSB International Student Association (Outreach Officer): Established lasting partnerships with more than five student groups, and led and executed four large-scale events
Quote
Every problem is a gift—without problems we would not grow.
Tony Robbins
Timeline
Community Manager & Leasing Associate
SG Real Estate
03.2024 - Current
Commercial Real Estate Intern
Project Destined
06.2023 - 08.2023
IT Technical/Network and User Support
UC Education Abroad Program
09.2022 - 12.2023
Bachelor of Arts - Economics
University of California
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