Ryan Fair
Madison,WI
Summary
Healthcare technology sales professional with 5+ years across healthcare and life sciences, including 4+ years in quota-carrying roles and enterprise healthcare sales since Dec 2023. Proven ability to drive net-new and expansion across IDNs, multi-hospital health systems, standalone hospitals, and imaging centers, through consultative discovery, executive relationship building, and cross-functional deal leadership. Performance highlights include 97% of a $750K bookings goal (2024) and $758,295 in 2025 bookings (#2 on the team), while delivering 3 net-new enterprise closes (only rep with net-new wins).
Overview
5
5
years of professional experience
Work History
Manager, Enterprise Sales
Vyne Medical
Madison, WI
12.2023 - Current
- Own enterprise territory strategy across the Midwest and Northeast, driving net-new and expansion across IDNs, health systems, standalone hospitals, and imaging centers.
- 2025: Closed $758,295 in bookings and finished #2 among all reps. I was the only rep to close net-new business (3 new logos).
- 2024: Delivered 97% of $750K annual bookings goal through consultative discovery, stakeholder alignment, and disciplined pipeline management.
- Manage and expand relationships with four of Vyne Medical’s largest and most critical accounts, strengthening executive alignment and deepening adoption/engagement.
- Lead complex opportunities end-to-end: discovery, qualification, stakeholder alignment, solution positioning, internal coordination, negotiation/contracting, close.
- Build and sustain executive-level relationships with key decision-makers and influencers, driving long-term partnerships and account growth.
- Partner cross-functionally with Product, Marketing, and Customer Support to align solutions to customer workflows and technical requirements, ensuring a strong customer evaluation experience.
- Mentor and coach peers through messaging, discovery, qualification, and deal strategy to improve consistency and performance.
- Represent Vyne Medical at industry conferences and networking events to build relationships and develop pipeline.
Business Development Specialist
Vyne Medical
10.2023 - 12.2023
- Implemented a scalable outbound motion by deploying Outreach and ZoomInfo, including team training to improve adoption and day-to-day usage.
- Executed targeted prospecting and outreach to engage healthcare organizations and increase qualified leads/pipeline.
- Conducted discovery calls to qualify customer needs, stakeholders, and urgency; ensured clean handoffs to closing reps with clear next steps and documented requirements.
- Enhanced CRM utilization to track, nurture, and convert leads, streamlining communication workflows and improving team productivity.
Inside Sales Representative
Integrated DNA Technologies
03.2023 - 10.2023
- Delivered 105% of quarterly quota in my only full quarter in the Inside Sales role, maintaining strong pipeline discipline and close execution.
- Managed the full sales cycle from prospecting through close, driving growth across B2B and B2C segments.
- Consistently exceeded bookings and revenue quotas for consecutive quarters through consultative discovery and disciplined opportunity management.
- Developed new accounts and expanded existing relationships by identifying adjacent needs and stakeholders.
- Negotiated pricing and supply agreements to align customer outcomes with revenue goals and long-term partnership value.
Sales Development Representative
Integrated DNA Technologies
02.2022 - 03.2023
- Generated $4.81M+ in qualified sales funnel/pipeline value per quarter by qualifying inbound and outbound leads and converting them into sales-ready meetings.
- Booked virtual meetings and uncovered cross-sell/upsell opportunities through structured discovery and clear qualification.
- Prospected net-new customers using LinkedIn Sales Navigator and SciLeads to expand the customer base.
- Partnered closely with inside and field sales to progress opportunities and meet customer needs across the funnel.
- Tracked weekly/quarterly KPIs; trained and ramped new SDRs to independent performance.
Strategic Services Account Manager
Integrated DNA Technologies
01.2021 - 02.2022
- Onboarded and managed projects for strategic accounts to ensure on-time delivery and high customer satisfaction.
- Coordinated recurring stakeholder meetings to review performance metrics and align internal/external teams on priorities.
- Owned customer issues end-to-end: diagnosing the pain point, aligning internal resources, and driving resolution to protect account health.
- Maintained accurate internal documentation and trained newly onboarded account managers on standard work and best practices.
Education
Bachelor of Arts - Biology
University of Iowa
Iowa City, IA05.2020
Skills
- Enterprise & strategic selling into provider organizations (IDNs / health systems / hospitals)
- Net-new logo acquisition & land-and-expand account growth
- Consultative discovery, value-based messaging, and workflow-driven selling
- Executive relationship management
- Negotiation and contracting
- Forecasting and pipeline management
- Cross-functional collaboration
- Sales enablement & coaching
Tools
- Salesforce
- Outreach
- ZoomInfo
- LinkedIn Sales Navigator
- Definitive Healthcare
Websites
Timeline
Manager, Enterprise Sales
Vyne Medical
12.2023 - Current
Business Development Specialist
Vyne Medical
10.2023 - 12.2023
Inside Sales Representative
Integrated DNA Technologies
03.2023 - 10.2023
Sales Development Representative
Integrated DNA Technologies
02.2022 - 03.2023
Strategic Services Account Manager
Integrated DNA Technologies
01.2021 - 02.2022
Bachelor of Arts - Biology
University of Iowa