Results-driven marketing professional with extensive experience across a variety of industries, including SaaS, youth sports, construction, and service-based businesses. Proven track record in developing and executing comprehensive marketing strategies that drive growth, enhance brand visibility, and optimize digital performance. Adept at collaborating with cross-functional teams to achieve organizational goals while maintaining a strong focus on customer engagement and retention. Committed to delivering results that support business objectives and contribute to long-term success.
As a Marketing Coordinator for Phillips Infrastructure Holdings, I supported the marketing efforts for our sister company, Phillips & Jordan, Inc., a leading heavy civil contractor. My role involved a combination of event planning, content creation, social media management, and brand development to promote Phillips & Jordan’s mission of building impactful, people-first projects.
As Marketing Director at Oasys Sports, a SaaS company specializing in website, registration, and marketing services for youth sports camps, I led and managed comprehensive marketing strategies to drive engagement and revenue growth for our diverse client base, including NCAA Division I colleges and independent residential camps.
As Marketing Director at HEP, Inc., a leading plumbing, HVAC, roofing, and septic services provider in Knoxville, TN, I led comprehensive digital marketing strategies that significantly increased the company’s online presence and business growth. My role involved managing content creation, social media, SEO, Google Ads, video production, and financial duties.
As a Marketing Intern and Sports Coordinator at I Am Third Sports, Kentucky’s largest youth sports league, I contributed to a variety of marketing and event coordination initiatives to enhance the league’s visibility and appeal. My dual role encompassed both creative marketing strategies and hands-on sports event management, serving families in Lexington and across the state.