Ryan Punsalan
Summary
Dedicated and driven Business Development Professional with a proven track record in the defense sector. Seeking a role in a dynamic company to channel my strategic passion for fostering business growth. Eager to contribute my expertise in identifying opportunities, nurturing client relationships, and driving revenue while embracing new challenges for professional advancement and career development.
Overview
6
6
years of professional experience
1
1
Certification
Work History
BUSINESS DEVELOPMENT SPECIALIST
Phoenix Operations Group
Marriottsville
06.2020 - Current
- Perform capture strategies to identify future contract opportunities and pursuits
- Plan and manage proposal submissions on the RFI and RFP level, ensuring proposals are compliant and submitted on time to government customers, prepared and submitted at least 5 proposals a year
- Attend government functions to meet with customers and stay current on the latest opportunities being pushed out to industry
- Support recruiting efforts to validate new candidates. This includes, candidate reach out via email and on the phone. Perform phone screens and managing candidates through the recruiting cycle.
- Create marketing and advertising strategies through LinkedIn campaigns
- Increased impressions by over 150% through organic searches, 200+ new followers in a year, and improved click-through-rates and page views
MARKETING ASSOCIATE
Nations Photo Lab
Hunt Valley
07.2019 - 03.2020
- SEO for Nations Photo Lab website; implemented ALT-Text across all pages, increased keyword searches and backlinking
- Maintained 50+ Domain Authority score
- Formed partnerships with like-minded companies and brands
- Partnered with Etsy sellers and professional photographers to promote our products through discounts for their clients
- Partnered with 15+ sellers through various promotions and product giveaways
- Worked with online publications that review and publish products to their readers to gain new customers and enhance our brand image.
BUSINESS DEVELOPMENT ASSOCIATE
UnDigital
Hunt Valley
08.2018 - 07.2019
- In charge of lead generation and outreach to gain new clients for our online marketing channel
- Cold emailed 150+ contacts per day and hosted online demos over video conferencing with potential clients
- Used various marketing tools and CRM software such as LinkedIn Sales Navigator, Skrapp, and Hubspot for reachouts and info gathering
- Supported clients through our marketing channel to enhance brand awareness and drive revenue.
Social Media Coordinator
United Karting
Hanover
07.2019 - Current
- Promote United Karting across various social media platforms to raise engagement, brand awareness and bring more customers to the race track
- Instagram posts - Gained 200+ followers: Content posts, engaging with users, reposting, tagging, writing alt text for images, posting any updates and news
- Facebook page management - increase likes to the FB page, posting events, announcements, updates, weekly schedules and answering customer questions
- Promote United Karting on Facebook to attract new customers and retain current ones by listening to needs and wants of the customer base
- Mailchimp email blasts: Create and design email templates and graphics to send our subscribers such as updates, promotions, schedules and any other additional information we provide through our other media platforms.
Education
Bachelor's of Science - Advertising Management
Michigan State University
05.2018
Skills
- Relationship building and networking
- Proposal Management
- Lead Development
- Market analysis, targeting and segmentation
- Key Account Management
- Proposal Writing
- Client acquisition
- Social Media Marketing
- Competitive Analysis
- Sales
Certification
- Clearance: TS/SCI
Timeline
BUSINESS DEVELOPMENT SPECIALIST
Phoenix Operations Group
06.2020 - Current
MARKETING ASSOCIATE
Nations Photo Lab
07.2019 - 03.2020
Social Media Coordinator
United Karting
07.2019 - Current
BUSINESS DEVELOPMENT ASSOCIATE
UnDigital
08.2018 - 07.2019
Bachelor's of Science - Advertising Management
Michigan State University
- Clearance: TS/SCI
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