Ryan Rouser

• Lead strategic growth initiatives within the Program Distribution segment, managing key national accounts including NAPA and Advance Auto Parts.
• Grew segment revenue from $14M in FY22 to $20M in FY25, driving significant expansion through activation of net new accounts and deepening existing partnerships.
• Revamped and lead the relaunch of a national sales program within Advance Auto Parts, resulting in a doubling of business over three years — growing revenue from $5.8M to $12.1M through strategic program design, partner engagement, and sales execution.
• Currently manage two early-career sales professionals and previously mentored a third who was promoted within the team; provide strategic coaching and development to help them launch new programs, sign net new customers, and achieve 100% Club and Outstanding Sales Achiever honors.
• Selected for and graduated from GreatAmerica’s Sales Leadership Academy, contributing to the development and refinement of the company’s sales process.

• Manage both National and Distribution Accounts on their overall Hennessy business. (TBC Corporation, Myers, Walmart, Firestone.)
• Provide monthly reporting and forecasting to Executive levels, identifying current market trends with detailed action plans to grow the business.
• Manage 115 TBC Distribution Centers and train local Business Development Managers on how to sell our product through one-on-one training, ride along sales calls and power point presentations.
• Manage 2 Customer Success Specialist and assist in quarterly promotions and email campaigns where we monitor open rates, opportunities generated and close rates. Focused email campaigns at TBC Franchisee’s and grew the business over 50% in 2020 with 2021 outperforming 2020 by 60%.
• Negotiated contracts at Walmart and TBC, both of which agreed to double digit price increases.
• Brought on Tesla as a new account from a cold call. Purchased $500,000 year one.