Enthusiastic Marketing Specialist adept at working across all levels of an organization. Team builder and communicator with strong relationship management, problem-solving and planning skills. Professional has 10 years of experience in project management, marketing and communications. Passionate about enhancing brand awareness, Saba is results-oriented and uses data to drive insights and generate measurable outcomes.
● Utilizing marketing analytics tools to track campaign performance and optimize marketing strategies based on data insights.
● Coordinating project schedules, milestones, and deliverables, facilitating effective communication and collaboration among project team members.
● Acted as a central point of contact for project-related inquiries, clarifications, and updates, fostering a cohesive and efficient working environment.
● Utilized project management tools and methodologies to track progress, identify bottlenecks, and implement corrective actions to keep projects on track for successful delivery.
● Regularly communicated project status updates to stakeholders, providing transparency and alignment on project objectives and timelines.
● Head of Design for luxury fashion e-commerce apparel boutique serving clients globally with custom women's wear apparel.
● Took the initiative to create and launch a bespoke website for the brand by providing a digital platform for increased brand visibility.
● E-commerce operations and engaging customer experiences.
● Designs and curate's new products and upcoming collections for Lena Couture with support and coordination from global team.
● Manages all communications activities for the Lena Couture brand, including social media presence and email messaging to promote the business, share new and in-production products and engage with potential clients.
● Coordinates on-site photoshoots including cross-brand events, fashion shows and to build community across the small business ecosystem and developing strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.