Versatile, results-driven Privacy/Operations expert with in-depth knowledge and experience of Privacy (both as as a data controller and data processor), eCommerce, Email Marketing, Ad Tech, and marketing. Strategic builder of comprehensive programs that define, develop, measure, maintain and implement processes, procedures policies and standards that align business priorities and goals. Effective in creating a bridge between technologists and marketers to define program objectives. A successful team leader that collaborates with fellow C-Level executives as well as all levels of the organization to mitigate risk, assure asset protections and achieve objective. A successful coach to a multi-level organization as well as a hands-on operational executive.
Specific areas of expertise:
• Privacy
• Customer retention/reactivation
• Process transformations and automation
• Strategic Planning
• Compliance
• Email Marketing/Deliverability
• Brand Protection