Samantha Johnson
KAJ Hospitality
Sioux Falls,SD
1
Certification
11
years of professional experience
Results-oriented Sales, Marketing, Recruitment, and Management professional with a proven history of driving leadership success and delivering measurable growth. Exceptional communicator passionate about problem-solving, customer experience, sales, and building relationships. Growth-focused, self-driven, and team player committed to continuous learning and professional development.
Work History
Sales Manager
10 Months- Led sales team to achieve revenue growth through strategic planning and execution of marketing initiatives.
- Established strong relationships with clients, enhancing customer loyalty and retention rates.
- Secured event bookings with a variety of different clients and completed all event BEO's and invoicing to ensure accuracy.
- Oversaw Banquet Manager, staff and set up crews to ensure room setups are to the clients standards.
- Led sales initiatives to enhance customer engagement and drive revenue growth.
- Actively participated in community networking events and attend local wedding shows to showcase KAJ's offerings.
- Worked closely with the Food & Beverage Director to create specialty menus and fulfill unique client requests.
- Ensured all Meetings, Events, and Guest Room Blocks had signed contracts and credit card authorization forms and were entered in Delphi.
- Maintained availability during peak times of events to enhance guest experience and show appreciate for their business.
- Collaborated with cross-functional teams to align sales objectives with overall business goals.
Marketing & Recruitment Manager / Socratic Guide
1 Year 10 Months- Implemented strategies to enhance employer branding and attract top-tier talent
- Coordinated and attended networking events and community outreach programs to expand network
- Supported marketing team with branding initiatives, content creation, and social media management
- Developed and executed marketing strategies to increase brand awareness and learner enrollment
- Tracked and analyzed key performance metrics to refine marketing and recruitment strategies
- Collaborated with leadership to develop creative recruitment strategies aligned with company goals
- Developed tailored curriculum materials to meet diverse learner needs and promote critical thinking skills.
- Cultivated relationships with families, providing regular updates on student progress and community involvement.
- Facilitated immersive educational experiences, enhancing student engagement and learning outcomes.
Marketing & Recruitment Manager
2 Years 3 Months- Directed all marketing, sales, and recruitment operations to drive growth, team development, and business success.
- Managed social media, paid ads, and budgets while producing content aligned with brand voice-radio spots, job posts, and promos.
- Recruited and onboarded top talent; led integrated campaigns to attract candidates and customers across key markets.
- Built strong partnerships with staff, vendors, and fleet clients; coordinated events and recognition programs to enhance culture.
- Captured media for branding, executed innovative strategies, and championed a collaborative, high-performance workplace.
- Led recruitment initiatives to attract top talent in automotive service industry.
- Developed comprehensive job descriptions for various positions, attracting high-quality candidates and ensuring a smooth onboarding process.
Multi-Market Sales Manager
4 Years 7 Months- Sold recruitment advertising solutions and SaaS products across diverse industries, delivering tailored hiring strategies to clients.
- Consistently increased market share by 10%+ year-over-year through strategic account growth and new business development.
- Managed and expanded a robust book of business, fostering long-term client relationships and driving repeat revenue.
- Negotiated and executed contracts, customizing pricing and terms to meet client needs while supporting company goals.
- Proactively cold-called and prospected to identify, engage, and convert new business opportunities.
- Led the planning and execution of KELOLAND Virtual & In-Person Career Fairs, boosting brand visibility and client engagement.
- Created and deployed targeted email marketing campaigns to generate leads and accelerate the sales cycle.
- Partnered with the sales team to exceed revenue targets and deliver exceptional client outcomes.
- Developed and implemented strategic sales plans to drive revenue growth across multiple markets.
Senior Staffing Specialist
2 Years 9 Months- Managed client accounts and delivered personalized recruitment solutions, cultivating long-term partnerships and client satisfaction.
- Prospected and cold-called to generate leads, set appointments, and consistently close new business opportunities.
- Drove 10%+ weekly sales growth by efficiently filling client positions with qualified candidates.
- Led full-cycle recruiting, including sourcing, interviewing, and onboarding, ensuring a seamless candidate experience.
- Planned and executed community-based recruiting events to expand reach and attract top local talent.
- Set daily production goals for the recruiting team and monitored performance to ensure alignment with business objectives and client expectations.
- Mentored junior staffing specialists, fostering professional development and enhancing team performance.
Education
Bachelor's Degree - Complementary & Alternative Health
Skills
Inside & Outside Sales
Recruiting
Marketing
Communications
Advertising
Team Management
Business Development
Leadership Development
Customer Service
Real Estate
Entrepreneurship
Networking
Computer Literacy
Community Outreach
Problem Resolution
Relationship building
Goals and performance
Sales team training
Staff management
Sales expertise
Certification
- Strategic Sales Training
- Fundamentals of Supervision & Leadership
- PPE & Life Safety Equipment / CPR Certified
Timeline
Sales Manager
KAJ Hospitality
08.2025 - CurrentRead More
Marketing & Recruitment Manager / Socratic Guide
KAJ Hospitality & Acton Academy
10.2023 - 08.2025Read More
Marketing & Recruitment Manager
SWT Total Car Care
05.2022 - 08.2024Read More
Multi-Market Sales Manager
KELOLAND Employment / HIRECLICK
10.2017 - 05.2022Read More
Senior Staffing Specialist
True Blue Inc.
01.2015 - 10.2017Read More
Ashford University
Bachelor's Degree from Complementary & Alternative Health
Read More