Samuel Haywood
Norfolk,VA
Summary
Highly motivated and passionate professional sales representative with the ability to sell successfully in a variety of dynamic environments. Sales have been a focus for many years, ranging from vintage Fender guitars and Ludwig drums, to Anheuser- Busch products and local small-business craft cider.
Selling is an art, that I am proficient at and thoroughly enjoy.
Overview
16
16
years of professional experience
Work History
Sales Manager/Marketing Manager
Sly Clyde Ciderworks
09.2018 - Current
- Responsible for all sales and exponential growth of hard cider distributed in Virginia market through both on and off-premise channels. Sales included national chain corporate accounts grocery stores, as well as on-premise local restaurants and bars.
- Created budget-friendly "guerilla" marketing campaign resulting in increased brand awareness and distributed sales expansion throughout state.
- Managed to promote and sell in dynamic environments resulting to top selling craft cider SKU/UPC in Virginia.
- Developed and executed sales strategies for brand at distributor, account, and sales representative levels.
- Tracked and reported on key metrics for sales trends, growths, and opportunities working alongside multiple A-B and independent distributors.
- Attended and operated festival booths and special events promoting cider. Hosted events, promos, demos, 'tap takeovers', 'pint nights' and other related exhibitions throughout the state on a regular basis.
- Established marketing plan to become #1 top-ranked craft cidery in Virginia.
On-Premise Sales Representative
M. Price Distributing
07.2017 - 09.2018
- Develop and execute sales orders and plans for 128 on-premise beer accounts within assigned territory
- Successfully achieved 10% sales growth within assigned territory against last year's quota reports
- Thorough execution of AB-Inbev domestic and craft beer sales targets by month
- Consistent use of multiple software programs via iPad to execute sales orders, surveys, and AB incentives
- Build and maintain customer relationships and service in all accounts
- Draft beer system maintenance, diagnostics, installation, and repair
- Inventory management and keg rotation within accounts to ensure successful sale of beer
Route Sales Representative
Frito Lay
06.2014 - 07.2017
- Develop sales plans for multiple customers in large commercial chain and small format environments
- Deliver products to customer locations
- Work with customers and management to create specialized promotional plans for holidays and national events
- Accomplish sales goals and service schedule to company plan 100% or greater weekly
Online Sales Manager
Best Loan and Jewelry
10.2010 - 08.2013
- Managed online storefronts in variety of e-commerce formats, including e-bay and direct website sales
- Specialization in musical instruments sales. Research, repair, descriptions, and vast knowledge of both vintage and modern musical instruments sold.
- Established e-commerce sales plan that exceeded $30k sales monthly
- Optimize e-commerce storefronts to ensure growth and customer satisfaction
- Process payments and ship items to customers
- Customer service support via online and phone
- Musical Instrument floor sales to in-store customers including: Guitars, bass, drums, effects, P.A. systems, mixers, hardware, cabinets, speakers, and instrument strings.
Business Operator/Mover
A Man and His Truck Moving
08.2009 - 09.2011
- Create advertisements, marketing, and promote moving and hauling services online
- Arrange moving, hauling, and logistic plans for residential and commercial moving contractors
- Perform moving and hauling services for residential and commercial customers
Construction Technician
York County Environmental Division Services
08.2008 - 08.2009
- Construct specialized drainage systems in woodlands to control mosquito populations
- Maintain city drainage structures to ensure optimal efficiency
- Assist citizens with environmental concerns
Electrician Apprentice
Swing Electrical Company
06.2007 - 07.2008
- Follow blueprints, schematics, and diagrams to construct electrical wiring tasks in commercial and industrial environments
- Use of hand and power tools to create electrical system installations
- Repair and replacing wiring, electrical equipment, and fixtures in commercial and industrial settings
- Constructed new electrical system for Abingdon, Elementary School in Gloucester, VA
Education
Associate of Science - Business Administration And Management
Virginia Commonwealth University
Richmond05.2014
Associate of Applied Science - Information Systems Technology
Virginia Peninsula Community College (T.N.C.C.)
Hampton, VA05.2012
JATC - Commercial And Industrial Electrical
New Horizons Regional Education Center
Hampton, VA08.2008
Skills
Technical Skills:
- Communication Strong sales skill set
- Critical Thinking Communicating proficiently in team environments Professional and efficient
- Customer support, technical support and experience
Computer Skills:
- Extensive knowledge of PC hardware architecture, multiple Windows, Apple, and Linux software
- Usage and proficiency from basic applications to Linux OS programming and cyber-security, basic HTML development
- Flexibility: Always prepared to take on new responsibilities Inquisitive Enjoys fast-paced, evolving work environment
- Able to adapt into new situations and solve problems Extensive time management and computer skills
Fitness
Deep passion for health and fitness. A broad understanding of exercise physiology, nutrition, and supplementation through years of bodybuilding.
Timeline
Sales Manager/Marketing Manager
Sly Clyde Ciderworks
09.2018 - Current
On-Premise Sales Representative
M. Price Distributing
07.2017 - 09.2018
Route Sales Representative
Frito Lay
06.2014 - 07.2017
Online Sales Manager
Best Loan and Jewelry
10.2010 - 08.2013
Business Operator/Mover
A Man and His Truck Moving
08.2009 - 09.2011
Construction Technician
York County Environmental Division Services
08.2008 - 08.2009
Electrician Apprentice
Swing Electrical Company
06.2007 - 07.2008
Associate of Science - Business Administration And Management
Virginia Commonwealth University
Associate of Applied Science - Information Systems Technology
Virginia Peninsula Community College (T.N.C.C.)
JATC - Commercial And Industrial Electrical
New Horizons Regional Education Center
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