Sandra Basque

Oversee planning, delivery, and execution of complex projects and programs. Manage end-to-end execution of all deliverables, ensuring excellence and business outcomes. Monitor Commerce platforms, develop roadmaps, and implement process improvements within various domains. Ensure cross-functional collaboration across multiple departments, vendor management, and daily communication with key business stakeholders. Identify key issues using emerging technologies for new opportunities while delivering a resolution of program and team challenges. As director, working with offshore Scrum teams.

Major Contributions:

• Received fast-track promotion from Associate Director to Director by exceeding stakeholders' expectations, leading teams of cross-functional professionals, and delivering outstanding services
• Customer Service Platform program lead in partnership with Sierra.ai for messaging, IVR to voice, offer experimentation, and engines migrations and optimization
• Consistently achieved business objectives and goals by improving efficiency, boosting productivity, and successfully leading projects while adhering to roadmap timelines and cost budgets
• Managed a team of three domain Delivery Managers supporting various aspects of Customer Identity and Access Management (CIAM), Automotive New & Used, and360L & connected vehicle
• Played an active role in projects related to Google, Amazon/Alexa, as well as CIAM, code migration, and diversity and inclusion process, contributing to the company's innovative edge
• Ensured delivery of agile epics, features, user stories, and product backlog delivery while overseeing quality assurance and measuring deliverability and effectiveness of scrum teams

Monitored and lead 2 identity and access management teams. Ensured quality of products and services and collaborated with respective product managers to realize business targets and objectives – streamline operations, boost productivity, steer projects to successful completion while adhering to roadmap, timelines, and cost projection. Liaised with internal entities to evolve opportunities inspired by innovation and nascent technologies. Formulated pragmatic solutions to meet program productivity and quality targets and objectives. Supervised Scrum units (team capabilities, daily Scrum and sprint reassessments, team morale, team member fluctuation, and withdrawal).

Major Contributions:

• Incorporated top-notch industry practices, including ITIL Service Management surrounding service delivery
• Ensured the adoption of standardized methodologies around tools, automation, workflows, and processes, facilitating successful deliveries to customers
• Navigated the success of Sprint objectives, managed missteps and defect density, and efficiency of Scrum squads (Market responsiveness, ROI, Capital Reassignment, and Client contentment)

Oversaw crucial aspects of automotive and streaming programs, along with managing new projects across multiple functional and technical units. Developed strategic objectives for the short- and long-term plans, prioritizing individual projects and team initiatives within the program, and lending assistance in the remediation and connection to partner data. Led the overall project management and consulting services in implementing Conditional Access and Wideband programs. Managed the day-to-day processes of the OEM marketing and remarketing operations. Managed all aspects of the project and program engagement from planning, relationship building with external vendors, communications, resource allocation, budget oversight, change management, risks, and issues.

Major Contributions:

• Successfully managed major projects with a budget range of $350k - $3M, including GM, Nissan, Honda, Hyundai, CPO, and remarketing, ensuring optimal resource allocation and cost-efficient operations
• Efficiently coordinated multiple tasks concurrently within In-Vehicle Subscription Messaging and SiriusXM Channel changes, programming support, and coordination with the IT department for Channel changes - Digital Streaming features
• Managed Subscriber Management System (SMS) projects, enhancing operational efficiency and performance
• Guided the transition from a conventional conditional access team structure to creating an efficient Identity and Access Management (IDM) team, improving organizational agility and responsiveness

Spearheaded top billing project work and the successful management of PII data projects, ensuring the accuracy and reliability of the data. Actively involved in the Subscriber Management System SMS projects.

Major Contributions:

• Streamlined data clean-up processes, resulting in improved efficiency and reduced issues for consumer retention and conversion teams
• Managed PII data projects effectively, ensuring data security and compliance with regulations
• Participated actively in Subscriber Management System SMS projects, contributing to the successful completion of these projects
• BSTV- Backseat TV – Sunset of CDJ's TV/Video service

Monitored day-to-day IT support for each automotive partner's integration with SiriusXM's IT systems. Led overall strategic planning, forecasting, setting objectives, and determining the course of action to ensure seamless operations. Defined the supply chain data exchange program requirements of OEM partners, leading to seamless integration and operational efficiency. Managed existing business processes with key automotive partners, driving efficiency and operational excellence.

Major Contributions:

• Played a pivotal role in managing and tracking partner issues from identification to resolution, leading to improved business relationships and operational efficiency
• Successfully guided OEM IT departments through new program implementation, from inception to testing and launching, driving innovation and technological advancement