Sandra Juarez

• Distribute facility marketing materials (flyers, brochures, etc.) to prospective patients and referral sources (ensuring they are accurate/reflective of the services provided)
• Build community awareness by planning/hosting and attending key community networking events
• Build trust and mutually respectful relationships with key referral sources (doctors, discharge planners, senior care influencers in the community, etc.)
• Schedule and attend luncheons and presentations to promote the facility and its services

• Collaborating with the Administrator to ensure census goals
• Submitting a weekly calendar of scheduled marketing appointments to the Administrator
• Making daily contact with acute care case managers, social workers, discharge planners and physicians
• Managing patient family relationships and meeting with them upon admissions to ensure the completion of facility required admission paperwork
• Assessing potential patients in the local hospitals and answering their questions about the facility
• Maintaining a database of physician and case manager contacts and profiles

• Assess inquiries and respond to referrers immediately;

Ensure an immediate response to phone, fax, and walk-in inquiries and referrals

• Facilitates admission decision and ensures positive admission experience for customer and family;
• Meets census goals by working with the center's interdisciplinary team and Network entities to coordinate customer flow into and through the nursing center;
• Coordinates tour, application, and sales process with customers, families, and referrers, either personally or with appropriate backup systems;