SARAH HIGGINS
Clarks Green,PA
Summary
Enthusiastic office and sales support professional eager to contribute to team success through hard work, attention to detail, and excellent organizational skills. Clear understanding of accounts payable, invoicing and general bookkeeping tasks. Skilled in data entry and client care. Motivated to learn, grow and excel in an accounting related role.
Overview
19
19
years of professional experience
Work History
Campaign Operations Manager
CitrusAd
, Virtual
02.2022 - Current
- Partner with Account Management team to gather necessary campaign details for accurate and timely campaign launches.
- Oversee campaign setup and implementation within CitrusAd platform, along with providing Account Management team with campaign screenshots for proof of launch.
- Collaborate with Account Management teams to ensure successful delivery of all campaigns by routinely monitoring campaign performance and delivery; escalate potential delivery issues and optimize campaigns to meet brand’s performance goals and KPIs.
- Assist with pulling final campaign reports for Account Management team and actualizing data before sending to client or billing cycle closes.
Campaign Manager
Effectv
, PA
01.2019 - Current
- Responsible for all post-sales activities of assigned national clients and associated campaigns
- This includes inventory management, providing creative to Ad Operations, post-sale reporting, creating a strategic makegood or under delivery plan, and providing exceptional execution of the campaigns
- Applies varied knowledge to determine business and functional priorities related to the campaigns
- Develops and executes alternative solutions to ensure the expectations of the client campaign are met and resolve any issues requiring makegoods or under delivery
- Collaborate with sales and Ampersand representatives to lead efforts to maintain and manage the execution of the entire client campaign life cycle
- Including making schedule changes, creating and applying efficiencies and opportunities, and being the first responder for any issues that may arise
- Maintain open communication with multiple internal departments and external clients to ensure fulfillment of any special requirements within a campaign, researching discrepancies, and finding solutions to correct any concerns or gaps in communication.
National/Regional Media Account Planner
Comcast Spotlight
Dupont, PA
01.2014 - 01.2019
- Enter and maintain all advertising orders and contracts from national sales representatives, regional advertising agencies, and direct clients
- Run weekly inventory reports and alert National Sales Manager and Regional Account Executives of areas of oversell or availability in high profile or sporting events
- Create media plans utilizing industry specific software, ratings, impressions, demographic data, and budget guidelines
- Assist sales staff in consistently running schedules at 98.5% or higher to reach or exceed team budget goals
- Reached quarterly and annual budgetary goals, due to effective optimization of resources and accurate planning for anticipated variability in the advertising market
- Designated as the subject matter expert (SME) for a new order entry system, OneTIM
- Coached 15 sales colleagues with navigating the new software as well as troubleshooting all issues
- Run weekly pre/post log reports for clients and complete quarterly or annual performance presentations for high value customers
- Utilize Creative Request Tool, Digital Express, and Operative to enter and maintain digital orders, process creatives, ensuring accuracy to pace the orders in full before month close or end of the client’s flight dates
- Manage schedules, coordinate cash in advance payments, and required legal NAB paperwork for political clients, including campaigns for the 2016 presidential election.
Sales Service Associate
Mondelez International
Wilkes-Barre, PA
01.2013 - 01.2014
- Assisted sales staff with creation of new item forms, sell sheets, and contracts to drive events
- Data entry of products and sales prices across various regional retail locations in designated sales areas, such as all U.S Military bases and commissaries
- Processed payments for customers receiving monthly and quarterly rebates and entered invoice details into industry specific software (TPM)
- Cleared client invoice deductions with credit memos in TPM or SAP and upon management approval, journal credit memos, deductions, paybacks, and other items in SAP for finance teams.
National/Regional Sales Assistant
Comcast Spotlight
Dupont, PA
01.2007 - 01.2013
- Responsible for entry and revisions to orders from national agency representatives, regional advertising agencies, and direct clients advertising on cable television networks
- Assisted two Regional Account Executives, National Sales Manager, and national reps with client approved revisions to orders, maintaining schedules to run in full and meet budget goals for the team
- Managed office supply orders and assisted with scheduling office maintenance or repairs to ensure a safe and productive work environment for all employees
- Processed political orders and maintained the order database, managing makegoods and other order revisions
- Collected payments and completed legally required documentation to be submitted to corporate and financial offices to ensure regulatory compliance around all financial transactions
- Communicated with rep firms and clients to resolve outstanding invoices or issue credits for discrepancies within orders
- Negotiated revisions and under-delivery schedules with clients or representatives to ensure delivery on client goals
- Provided support to various levels of management through tasks including budget reporting, inventory management, and performance reports for customers
- Supervised and coached new sales assistants on duties such as ordering office supplies, general maintenance/repairs, reception coverage, and local sales support duties.
Accounts Payable Associate
Highland Associates
Clarks Summit, PA
01.2006 - 01.2007
- Communicate with partners and Project Managers from NY, NJ, and PA offices to process/approve purchase orders, invoices, and various check requests
- Upon approval enter and scan all approved payable invoices into a Microsoft Access database
- Reconcile processed work by verifying entries and comparing system reports to balances
- Field vendor inquiries regarding outstanding payments, credits by utilizing Access database to provide efficient answers
- Performed weekly check printing and mailing for vendors, ensuring payment is received for outstanding credit
- Maintained detailed paper filing system for invoices, bills, and tax forms in accordance with retention guidelines.
Office Administrator/ Bookkeeper
Multi-Media Advertising Solutions
Kingston, PA
01.2004 - 01.2006
- Supported office operations through bookkeeping, scheduling meetings, managing incoming phone calls
- Responsible for communication and requests submitted to building management regarding office maintenance
- Worked directly with all vendors to maintain or lease office equipment and restock office supplies
- Communicated with new clients and various media outlets (television, out of home media, direct mail, radio, and/or newspaper) to negotiate, gather and distribute materials needed for various ad campaigns
- Utilized QuickBooks software accurately and efficiently to create invoices and process monthly billing, complete account reconciliation, track petty cash or business receipts, and generate bank deposits
- Researched and resolved billing or collections disputes, acting as liaison between clients and media outlets.
Education
Associate of Science - Business Administration And Management
Southern New Hampshire University
Hooksett, NH08.2022
Skills
Media Account Management, Optimization and Analysis
AP/AR and general bookkeeping
Office administration
Television, OTT, and Digital Media advertising
Operative
CRM/SalesLook/D365
QuickBooks
STRATA/Kantar/Nielsen
Proprietary Media Management Software
Timeline
Campaign Operations Manager
CitrusAd
02.2022 - Current
Campaign Manager
Effectv
01.2019 - Current
National/Regional Media Account Planner
Comcast Spotlight
01.2014 - 01.2019
Sales Service Associate
Mondelez International
01.2013 - 01.2014
National/Regional Sales Assistant
Comcast Spotlight
01.2007 - 01.2013
Accounts Payable Associate
Highland Associates
01.2006 - 01.2007
Office Administrator/ Bookkeeper
Multi-Media Advertising Solutions
01.2004 - 01.2006
Associate of Science - Business Administration And Management
Southern New Hampshire University
Similar Profiles
ANDRE CAMAYDANDRE CAMAYD
Construction Cost Estimator at Sordoni Construction ServicesConstruction Cost Estimator at Sordoni Construction Services
Joseph LipkusJoseph Lipkus
Garde Manger Cook at Country Club of ScrantonGarde Manger Cook at Country Club of Scranton
KENNETH MCGRAWKENNETH MCGRAW
Mayor at Clarks Green BoroughMayor at Clarks Green Borough
Mary Julia FarrellMary Julia Farrell
Hostess and Restaurant Support at State Street GrillHostess and Restaurant Support at State Street Grill
Khanyiswa MapasaKhanyiswa Mapasa
Campaign Operations Manager at SkyHigh GlobalCampaign Operations Manager at SkyHigh Global