Sean Lange
Monroe,CT
Summary
Results-driven sales and business development executive with 20+ years of experience driving revenue growth, expanding market share, and building high-value client partnerships. Proven track record of exceeding quota, unlocking new business, and delivering data-driven marketing solutions across CPG, retail media, and digital ecosystems.
Overview
30
30
years of professional experience
Work History
Senior Sales Director
Breaktime Media
Boston, MA
01.2022 - Current
- Drives revenue growth by leading strategic sales initiatives and building partnerships with top brands and agencies for retail media and shopper marketing solutions.
- Exceeded quota: FY2023 (110%), FY2024 (115%), FY2025 (110%)
- Promoted to player-coach role, mentoring Account Executives
- Generated six net-new retail banners from dormant clients
Director of Client Partnerships
Ibotta
Denver, CO
01.2017 - 01.2022
- Led enterprise partnerships and performance marketing strategies to drive revenue and client retention.
- Negotiated first Master Agreement with Kenvue (J&J)
- Drove upsell revenue through cross-functional initiatives
- Launched Beauty Friday campaign
- Secured evergreen national campaign
Integrated Media Sales
Valassis
Livonia, MI
01.2011 - 01.2017
- Delivered consistent growth through new business and account expansion using analytics-driven strategies.
- Exceeded quota up to 137% (Century Club)
- Generated $2.2M+ in digital media revenue
- Closed $900K new business deal
Sales Executive
Berlin Industries
Carol Stream, IL
01.2009 - 01.2011
- Drove new business and campaign strategy in direct mail marketing.
- Reached 250K impressions in first 2 months
- Secured preferred vendor status with national retailer
Director, National Sales
Money Mailer
Garden Grove, CA
01.2006 - 01.2009
- Led national sales strategy and enterprise client acquisition.
- Exceeded quota up to 131%
- Closed 100M-piece contract
Key Account Executive
ADVO
Windsor, CT
01.2001 - 01.2005
- Managed enterprise accounts and drove marketing ROI.
- Grew revenue from $2.7M to $4.5M
- Exceeded quota 4 consecutive years
Account Manager
Innuity
New York, NY
01.2000 - 01.2001
- Drove regional sales and digital marketing strategies.
Account Representative
Copy-Rite Business Systems
Cromwell, CT
01.1996 - 01.2000
- Managed full sales cycle for office technology solutions.
- Increased revenue 25% and maintained 90% retention
Education
Bachelor’s Degree - Marketing
Southern New Hampshire University
Skills
- Business Development
- Key Account Management
- CPG Sales
- Shopper Marketing
- Retail Media
- Digital Marketing
- Team Leadership
- Analytics & Insights
- Negotiation
- Strategic Planning
- Salesforce
Timeline
Senior Sales Director
Breaktime Media
01.2022 - Current
Director of Client Partnerships
Ibotta
01.2017 - 01.2022
Integrated Media Sales
Valassis
01.2011 - 01.2017
Sales Executive
Berlin Industries
01.2009 - 01.2011
Director, National Sales
Money Mailer
01.2006 - 01.2009
Key Account Executive
ADVO
01.2001 - 01.2005
Account Manager
Innuity
01.2000 - 01.2001
Account Representative
Copy-Rite Business Systems
01.1996 - 01.2000
Bachelor’s Degree - Marketing
Southern New Hampshire University
Training
- Sandler Selling System
- SPIN Selling
- Challenger Sales
- Question-Based Selling
- Valassis LEAD Training