Sean O'Brien
Los Angeles,California
Summary
Dedicated professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
24
24
years of professional experience
Work History
Vice President of Membership Programs
Cooperative Of American Physicians
07.2015 - Current
- Increased membership retention by implementing targeted outreach strategies and personalized engagement initiatives.
- Developed a program from a concept that originated at a board retreat and rolled out over 25 new programs that offer our members practice solutions at a free or discounted price.
- Streamlined new member onboarding processes, enhancing overall satisfaction and long-term commitment.
- Researched, vetted and negotiated contracts with vendors offering practice management solutions to our members at a discount.
- Established strategic partnerships with industry stakeholders to increase organizational visibility and attract potential members.
- Led cross-functional teams in the development of innovative membership programs, driving increased participation rates.
- Oversaw the creation of compelling marketing materials to promote membership benefits and drive acquisition efforts.
- Spearheaded member satisfaction surveys and acted upon results, leading to improved offerings and higher renewal rates.
- Mentored and developed a high-performing team of professionals focused on delivering exceptional service to members.
- Collaborated with other department leaders to ensure seamless integration of membership services within overall organizational goals.
- Managed annual budget planning process for the Membership Programs Department, ensuring optimal resource allocation for maximum impact.
Senior VP, Development & Member Services
Heart Failure Society of America
07.2012 - Current
- Analyzed current contracts with vendors and identified inefficiencies that resulted in a savings of over $85,000 a year
- Increased the retention rate of current members from an average of 60% over the past three years to 85% by implementing procedures that allowed more members to receive more value for their membership
- Developed reports that identified who are members were and gave the leadership more information on how to steer the association to make it more relevant to members
- Stepped into role of bookkeeper after staff person left and processed all incoming payments and outgoing bills
- Managed a move of offices from St
- Paul, Minnesota to Chevy Chase, Maryland
- In process of establishing better relationships with Heart Failure specialists around the country through better communication efforts with relevant, late breaking updates on Heart Failure.
Interim Executive Director
Los Angeles County Medical Association
02.2009 - 03.2012
- Served as the representative of the association at meetings, events, and activities around Los Angeles County
- Managed a staff of fourteen and ensured that the mission, vision and values of the association were being met
- Presented to physician groups around the county on value of membership
- Attended all Board and Executive Committee Meetings and gave reports on state of the association and updates on any items discussed at previous meetings
- Prepared reports for the Finance Committee on the status of the investment portfolio of the association
- Led a team of four in the redevelopment of our website that established online renewals, ability to join and allowed for our members to access information real time which made for an all around increase in efficiency for staff and members.
Director of Operations
Los Angeles County Medical Association
05.2008 - 02.2009
- Developed policies and procedures and manage the implementation
- Managed all administrative services of the association, including purchasing, contracts negotiations with vendors, equipment leases, building management and maintenance and custodian of records and contracts
- Worked with volunteer committee chairs to ensure proper representation on all association committees
- Attended and facilitated all committee meetings and provided reports on action items assigned to staff
- Managed all IT functions including database management, website maintenance and daily systems operations
- Responsible for overseeing the budget process for the association and work closely with department heads to prepare departmental budgets to present to CEO
- Successfully converted our association management system from IMIS to ClearVantage that resulted in a savings of over $105,000.
Director of Membership
Los Angeles County Medical Association
06.2006 - 02.2009
- Responsible for executing all marketing and recruitment campaigns of the association
- Provided excellent customer service for all physician members and patients who were in need of assistance
- Managed a team of three staff and reported to CEO on the progress of team projects
- Worked with physician leadership to engage non-member physicians to join and participate on committees
- Staff liaison for the associations' Membership Committee and worked with committee chair to set meeting dates, put together agenda and ensure the ideas generated from the committee were researched and a report issued to committee members.
Membership Coordinator
Los Angeles County Medical Association
06.2005 - 06.2006
- Collaborated with social workers, parents, probation officers and school staff in order to identify strengths and develop educational goals
- Generated instructional material for computer and life skills classes addressing student's interest, abilities, academic and personal learning barriers.
Account Executive
Power Medical
10.2004 - 05.2005
- Responsible for business development and education of a computer mediated stapling system for bariatric, colorectal and thoracic surgery
- Trained physicians on use of the stapling system
- Facilitated Career Management Seminars to upper level students focusing on the concept of 'best fit employment' and the benefits of community service leadership.
Account Executive
Pegasus Airwave, Inc.
03.2000 - 03.2004
- Researched and developed sales and marketing strategies that resulted in a territory that exceeded sales plan every year
- Negotiated contracts with hospitals and long term care facilities to resulting in product placement and expansion of territory
- Facilitated educational product trainings for staff and homecare patients.
Education
Bachelor of Science - Agricultural Business
Arizona State University
Tempe, Arizona05.1994
Skills
- Retention Strategies
- Relationship Building
- Partnership Development
- Budget management
- Marketing strategy
- Event planning
- Program management
- Volunteer coordination
- Member engagement
- Customer service
- Project management
- Networking abilities
Qualifications Summary
Extensive experience in association management and operations
Proven ability to manage, lead and establish relationships with others
Expert knowledge of committee formation
Demonstrated ability to engage team and committee members to accomplish set goals
Committee And Community Involvement
- California Medical Association Health Information Committee Member, 2008-2010
- California Medical Association Membership Director Committee Chair, 2007-2008
- California Medical Association Membership Benefits Committee Member, 2008-2011
- American Association of Medical Society Executives Annual Meeting Planning Committee, Member 2011
- Big Brother Big Sister Program, Mentor 2010-2012
Technological Skills
Microsoft Office Suite, ACT! Peachtree, Lotus Notes, IMIS CRM, ClearVantage CRM, Memex, Content Management Systems, Online Navigation, Print Media Production, Mailchimp HTML, Email Marketing, Westfax, Activecast Web Broadcasting, Facebook, Twitter
Professional Development
- American Association of Medical Society Executives, Member, 2007-2010
- American Society of Association Executives, Member, 2007-2010
- Grant Writing Certification Course, 2010
- Impulse Group- the promotion of safe sex campaign grant, 2009-2010
- Gay and Lesbian Center Young Professional Council Member, 2008-2009
- ADP TotalSource Computer Training - Microsoft Word, Power Point, Outlook, Excel
Hobbies
Volleyball, Tennis, Pickleball, Weight Training, Hiking, Travel and Cooking
Timeline
Vice President of Membership Programs
Cooperative Of American Physicians
07.2015 - Current
Senior VP, Development & Member Services
Heart Failure Society of America
07.2012 - Current
Interim Executive Director
Los Angeles County Medical Association
02.2009 - 03.2012
Director of Operations
Los Angeles County Medical Association
05.2008 - 02.2009
Director of Membership
Los Angeles County Medical Association
06.2006 - 02.2009
Membership Coordinator
Los Angeles County Medical Association
06.2005 - 06.2006
Account Executive
Power Medical
10.2004 - 05.2005
Account Executive
Pegasus Airwave, Inc.
03.2000 - 03.2004
Bachelor of Science - Agricultural Business
Arizona State University
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