Summary
Overview
Work History
Education
Skills
Timeline
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SEAN WENDEL

Clear Lake,IA

Summary

Dynamic and results-oriented retail leader with progressive leadership experience at Hy-Vee, overseeing multi-department operations including Perishable Departments, Center Store, Wine & Spirits, and Fast & Fresh. Proven success in developing and coaching department managers, driving revenue growth through strategic merchandising, and ensuring operational excellence. Recognized for a hands-on leadership style that prioritizes company goals, fosters team engagement, and consistently delivers outstanding customer experiences while optimizing overall store performance.

Overview

9
9
years of professional experience

Work History

Assistant Store Director

Hy-Vee
Lincoln, NE
02.2026 - Current
  • Developed and implemented sales strategies that improved store revenue.
  • Oversaw the daily operations of over 380 employees in a fast-paced environment.
  • Maintained operations in both front end and back end of facility.
  • Reviewed employee performance, providing feedback and coaching that fostered performance improvement.
  • Delegated work to staff, setting priorities and goals.
  • Researched competitive pricing strategies to enhance market position.

Assistant Store Director

Hy-Vee
Mason City, IA
12.2025 - 02.2026
  • Oversaw daily operations to ensure smooth store functionality and customer satisfaction.
  • Managed staff schedules and delegated tasks to optimize workforce efficiency.
  • Delegated work to staff, setting priorities and goals.
  • Established performance standards for departments and tracked progress to ensure alignment with store goals.
  • Provided guidance, support and training to staff members.
  • Developed targeted marketing strategies to increase attendance at in-store events and drive promotions.
  • Rearranged product displays to improve customer engagement and sales.
  • Ensured compliance with all relevant health and safety regulations.

Store Operations & Perishables Manager

Hy-Vee Mason City #2
07.2023 - 12.2025
  • Directed and supported department managers and employees oversaw 275 employees (Perishables, Center Store, Wine & Spirits, and Fast & Fresh. Ensuring operational alignment and sales across the store.
  • Led cross-department initiatives including storewide merchandising plans, seasonal displays, and promotional execution to maximize sales impact.
  • Built and maintained vendor relationships to negotiate pricing secure promotional opportunities, and ensuring merchandising compliance.
  • Mentored, coached, managed, and developed management staff through ongoing training, performance feedback, and succession planning.
  • Researched competitive markets to inform pricing, assortment, and promotional strategies.
  • Oversaw inventory management, pricing integrity, and sales.
  • Oversaw inventory tapes, cycle count teams, and budgeting.
  • Professional Development
  • Completed Hy-Vee Principles of Retail Operations (PRO) and Dale Carnegie Leadership Training; currently advancing through Hy-Vee Master’s of Retail Operations (MRO) and Korn Ferry Leadership Development.

Service Manager

Hy-Vee Ankeny Iowa
Ankeny, Iowa
01.2023 - 07.2023
  • Manage 200(+) employees and provide leadership fostering accountability, engagement, and high performance.
  • Direct execution of end caps, aisle resets, and promotional displays to drive customers engagement and sales growth.
  • Allocate responsibilities and delegate ensuring operational excellence.
  • Manage both front and back operations, ensuring seamless coordination between customer service and logistical functions.

Clear Lake Boats Associate

Clear Lake Boats
06.2017 - 08.2022
  • Delivered exceptional customer service by assisting new and returning clientele with boat sales, rentals, merchandise and services.
  • Supported operations by installing boat covers and lifts while ensuring proper maintenance and customer satisfaction.
  • Operated boats for demonstrations and transportation showcasing product knowledge.
  • Utilized heavy equipment including skid loaders, forklifts, tractors, and truck/trailers to support logistics and marina operations.

Education

Bachelors of Communications - Coaching

University of Northern Iowa
01.2022

Skills

  • Management
  • Leadership
  • Strategic planning
  • Problem Solving
  • Productivity
  • Teamwork
  • Interpersonal communication
  • Ownership
  • Flexible

Timeline

Assistant Store Director

Hy-Vee
02.2026 - Current

Assistant Store Director

Hy-Vee
12.2025 - 02.2026

Store Operations & Perishables Manager

Hy-Vee Mason City #2
07.2023 - 12.2025

Service Manager

Hy-Vee Ankeny Iowa
01.2023 - 07.2023

Clear Lake Boats Associate

Clear Lake Boats
06.2017 - 08.2022

Bachelors of Communications - Coaching

University of Northern Iowa
SEAN WENDEL