Sergey Svistunov
Vancouver,WA
Summary
Dynamic operational excellence expert with over 10 years of experience in developing business strategies that deliver industry-leading results and enhance customer retention within the quick-service restaurant sector. A forward-thinking leader dedicated to continuous learning, actively seeking opportunities to refine leadership skills and explore innovative approaches to business operations. Committed to exceeding expectations and driving the growth of the Wendy’s brand through improved restaurant performance and increased top-line sales. Results-oriented with a proven ability to train and coach high-performing teams, implementing strategies that yield positive performance outcomes and revitalize underperforming markets.
Overview
24
24
years of professional experience
Work History
Field Operations Manager – Pacific Northwest
THE WENDY’S COMPANY
09.2001 - Current
- Franchisee restaurant operations and profitability expert who focuses on superb restaurant operations and restaurant EBITDAR growth. Work with franchise partners and cross functional partners to drive operational improvements and ensure franchisees consistently adhere to Wendy’s brand standards and strategy.
- Oversee the compliance and profitability of franchise organizations in the Pacific Northwest territory.
- Provide strategic advisory support to franchise owners and operators for the last 5 years, successfully driving improvements in sales, profitability, and compliance with operating standards.
- Demonstrate excellence in diverse functional support areas, including operations, training and people development, finance, and new restaurant growth initiatives.
- Built strong relationships with franchisees, delivering consistent leadership to achieve sales growth, operational objectives, and financial targets.
- Sales & Customer growth & retention
- Always championed accountability to meet operational goals. Increased customer traffic by 4.1%, surpassing the divisional average growth rate of 1.3% by challenging all franchises to focus on reducing customer complaints through enhancing execution of Hospitality and Quality at every restaurant instead of just focusing on Speed of Service.
- Generated monthly data-driven insights for franchisees, leading to exceptional operations, highest AUV sales and customer traffic in the Division.
- Increased Breakfast Day Part average by $500 in 2024 by implementing specific local marketing focuses and expanding Breakfast Hours of operations that improved customer interactions and satisfaction.
- Process Improvement:
- Influenced all 8 franchise organizations to roll out Zoom Timer initiative for all restaurants, achieving over 25+ seconds reduction in service time within the first year and leading the Divisional Sales average by over 2%.
- Led rollout of several profit saving initiatives resulting in labor savings and enhanced operational efficiency and productivity.
- Improved franchise profitability by 3% in 2024 by implementing Wendy’s Labor scheduler tool and Bar Graphs Schedules in every location.
- In 2025, performed 179 Wendys Done Right coaching visits and evaluations. Trained and calibrated 23 District Managers, ensuring brand protection and strong operational excellence at every location.
Founder-Director
Pacific Thrift Store
06.2013 - 09.2019
- Achieved $1.2M+ revenue growth with 13%+ EBIDAR through effective operations management.
- Expanded brand to two locations, overseeing HR, budgeting, and employee development.
- Increased sales by 40% through web marketing and community engagement initiatives.
- Achieved $1,206,165 in net sales for 2025, up 11% from last year.
- Designed essential restaurant policies, including training and operations manuals.
- Led site selection and lease negotiations for first two locations.
Education
Associate degree - Theology
College of Theology and Education
Vancouver, WAAssociate degree - Choral Conducting
School of Music and Choral Conducting
Kent, WABachelor’s degree - science
Portland State University
Portland, OR12.2025
Skills
- Team leadership
- Organizational skills
- Staff training/development
- Team building
- Strategic partnerships
- Performance evaluation and monitoring
- Sales strategies
- Performance improvements
Accomplishments
- Honored with the Division People Excellence Award for exemplary contributions, reflecting commitment to teamwork and people development.
- Award recipient of Dave’s MBA Award in 2018, recognizing outstanding leadership and dedication to excellence.
- Successfully opened the Pacific Thrift Store, earning an Appreciation Award for my significant contributions to its launch and growth.
- Contributed to the Seattle DMA being recognized as the Market of the Year in 2022, demonstrating ability to collaborative leadership style and ability to effectively deliver on strategies
ADDITIONAL LANGUAGES
Fluent in Russian and Ukrainian
Interests
- I participate in a variety of outdoor recreational activities with my 5 daughters
Timeline
Founder-Director
Pacific Thrift Store
06.2013 - 09.2019
Field Operations Manager – Pacific Northwest
THE WENDY’S COMPANY
09.2001 - Current
Associate degree - Choral Conducting
School of Music and Choral Conducting
Bachelor’s degree - science
Portland State University
Associate degree - Theology
College of Theology and Education