SERGIU BUCUR-DRUGAN
Hoboken,NJ
Overview
7
7
years of professional experience
Work History
Global Yield Pricing Analyst
Bloomberg LP
New York, NY
09.2021 - Current
- Adjust pricing on media plans in reaction to sell-through levels to ensure we are exceeding revenue goals
- Update and maintain pricing for Editorial, Podcasts, and Newsletters based on supply and demand metrics
- Identify inventory trends, recommend website sections to sell, and explore inventory risks for complex deals
- Improve forecasting accuracy by applying manual adjustments to maximize revenue.
Senior Data Strategist
Forbes Media
Jersey City, NJ
06.2021 - 09.2021
- Analyze advertising data across products to develop yield strategies that maximize revenue opportunity
- Design comprehensive reports and dashboards to support development of yield insights across channels
- Collaborate with product and business intelligence teams to integrate yield optimization adjustments
- Test various price levels and develop methodologies as business evolves and new products are introduced.
Data Strategist
02.2020 - 06.2021
- Develop creative in-depth analytical reports to provide strategic growth for future opportunities
- Create data visualization dashboards to tell a positive compelling story about the life cycle of digital campaigns
- Monitor performance by reporting on various media partners, including SSPs and DSPs
- Research opportunities for business growth by analyzing CPM yields across various sale types.
Data Analyst
Forecast
08.2018 - 02.2020
- Monthly revenue reports for programmatic orders and track orders in Salesforce
- Query large data sets and analyze advertiser metrics for PG/PMP/Bidder/Ad Exchange deals
- Provide recommendations for desktop and mobile ads performance by comparing historical data
- Enhance programmatic revenue strategies by providing KPI reports under strict deadlines.
Accounts Payable Consultant, Accounting Administration
Broadridge
Newark, NJ
08.2017 - 08.2018
- Categorize invoices by purchase orders and reviewed financial statements
- Reconcile and verify entries and compare system reports to balances
- Prepare checks internally for HR department using Oracle database.
Education
Data Science with SQL and Tableau Certificate -
Cornell University
05.2021
MBA - Finance
New Jersey City University
12.2018
Bachelor’s - Economics
George Mason University
05.2015
Skills
- Software:
- Excel, Google Analytics, Google Ad Manager, Salesforce, Operative1, Looker, SQL, Tableau, YieldX
Accomplishments
- Develop a subject matter expertise of Pricing structures, platforms, and pricing change management process
- Perform detail-oriented risk assessment of systems and processes and identify areas of opportunities
- Play a transformative role in Operational execution of end-to-end Pricing
- Enhance governance of Pricing Change Management process by strengthening compliance procedures and controls for pricing
- Work closely with various risk partners Auditors, and Compliance teams to support ongoing audits and issue remediation
- Partner with Pricing Operations, Products, Sales, Legal teams to drive process improvements
- Ensure data availability, reliability, scalability, and performance
- Disruptive to other functions and uses influence and persuasion to make meaningful progress
Languages
Timeline
Global Yield Pricing Analyst
Bloomberg LP
09.2021 - Current
Senior Data Strategist
Forbes Media
06.2021 - 09.2021
Data Strategist
02.2020 - 06.2021
Data Analyst
Forecast
08.2018 - 02.2020
Accounts Payable Consultant, Accounting Administration
Broadridge
08.2017 - 08.2018
Data Science with SQL and Tableau Certificate -
Cornell University
MBA - Finance
New Jersey City University
Bachelor’s - Economics
George Mason University