Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Shane Watts

Saint Louis,MO

Summary

High-energy Manager successful in building and motivating dynamic teams. Cultivates a company culture in which staff members feel comfortable voicing questions and concerns, as well as contributing new ideas that drive company growth.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Sales Representative

Advocate Construction
08.2023 - Current
  • Generated leads through cold calling, networking and other outreach methods acquiring over 40 new clients within 90 days.
  • Facilitated the growth of the St. Louis Residential and Commerical Roofing Market to become the top performing market in Sales across 8 markets nationwide.
  • Developed and maintained comprehensive understanding of products, services and competitors to enhance sales process.
  • Met with existing customers and prospects to discuss business needs and recommend optimal solutions.
  • Utilized CRM software to manage customer accounts and track performance metrics.
  • Built relationships with customers and community to promote long term business growth.

Head Coach

Orangetheory Fitness
01.2022 - 08.2023
  • Directed fitness training and retraining of employees to boost performance and enhance business results.
  • Help drive studio utilization by creating exceptional class experiences, expand/retain current clientele and achieving monthly key performance indicator (KPI) metrics.
  • Set clear sales goals for each employee, tracking progress and milestones and offering support and assistance.
  • Enhanced client experience by maintaining motivational and supportive culture.
  • Handled customer relations issues, enabling quick resolution and client satisfaction.

Fitness Coach

Orangetheory Fitness
10.2021 - 08.2023
  • Explained and demonstrated safe and appropriate exercises for clients of various fitness and physical abilities.
  • Cultivated positive relationships with participants by interacting with before, during, and after classes.
  • Responsible for inspiring, energizing and motivating members throughout classes with high, positive energy.
  • Maintained cleanliness of group fitness room, mirrors, floor and fitness equipment.
  • Managed group fitness classes of up to 36 members.

General Manager

Club Pilates
04.2021 - 10.2021
  • Created policies and procedures for company and delivered company-wide training to employees.
  • Boosted team productivity and efficiency by leveraging top-notch sales and customer service abilities.
  • Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
  • Supervised studio team of 10 people, stepping in to support employees and deliver smooth sales processes for clients.
  • Increased studio membership & monthly revenue base over 20% within 90 days.

Studio Manager

Orangetheory Fitness
08.2020 - 04.2021
  • Effectively supervised staff of 15 personnel by implementing company policies, protocols, work rules and disciplinary action.
  • Used fitness and business expertise, customer service skills and analytical nature to resolve customer concerns and promote loyalty.
  • Created, managed and executed business plan and communicated company vision and objectives to motivate teams.
  • Recruited, trained and developed high-performing and customer-focused team from scratch.
  • Increased membership base over 20% in the peak of the COVID 19 Pandemic.

Assistant Studio Manager/Social Media Coordinator

Orangetheory Fitness
01.2017 - 08.2020
  • Created and managed a cutting edge and member-focused group fitness studio. Built positive relationships with class participants by offering exceptional customer service.
  • Responsible for meeting and exceeding all key performance sales indicators, including package offerings, memberships, membership renewals, retail and maximizing workout traffic.
  • Wrote social media content to increase engagement with customers. Interacted with clients to take advantage of positive posts and feedback to boost brand identification.
  • Facilitated Studio Growth to 1300 Members and $1.9 million in annual revenue.

Assistant Store Manager

Big River Running Company
01.2015 - 01.2016
  • Assisted in implementing/developing training programs, educational clinics, community group runs to help runners and walkers achieve fitness goals.
  • Trained staff on operating procedures, company services, run specialty products, running bio-mechanics, and human anatomy and physiology.
  • Developed metrics and measured success in order to further penetrate the marketplace.
  • Ensured superior customer experience by addressing customer concerns, demonstrating empathy and resolving problems.

Fitness Professional And Assistant Operations Manager

Fleet Feet Sports
01.2013 - 01.2015
  • Expert in making sure that people of all ages and fitness levels are fitted with proper footwear, technical apparel, and accessories to meet their individual needs.
  • Assisted in developing training programs to help runners/walkers meet their fitness and personal goals.
  • Investigated and resolved customer inquiries in an empathetic manner.
  • Managed wide variety of customer service and administrative tasks to resolve customer issues quickly and efficiently.
  • Assisted in creating pre-season marketing plans to support department and divisional strategies.

Education

Bachelor of Science - Exercise Science

Lindenwood University
Saint Charles, MO
2013

Skills

  • Customer Service Expertise
  • Staff Management
  • Superior attention to detail
  • Mentoring and coaching
  • Social media expert
  • Team Leadership
  • Relationship Building
  • Outbound and inbound calls
  • Staff Development
  • Verbal and Written Communication

Certification

  • Certified Personal Trainer - American Council on Exercise (ACE)
  • First Aid/AED & CPR Certified

Timeline

Sales Representative

Advocate Construction
08.2023 - Current

Head Coach

Orangetheory Fitness
01.2022 - 08.2023

Fitness Coach

Orangetheory Fitness
10.2021 - 08.2023

General Manager

Club Pilates
04.2021 - 10.2021

Studio Manager

Orangetheory Fitness
08.2020 - 04.2021

Assistant Studio Manager/Social Media Coordinator

Orangetheory Fitness
01.2017 - 08.2020

Assistant Store Manager

Big River Running Company
01.2015 - 01.2016

Fitness Professional And Assistant Operations Manager

Fleet Feet Sports
01.2013 - 01.2015

Bachelor of Science - Exercise Science

Lindenwood University
Shane Watts