Summary
Overview
Work History
Education
Skills
Timeline
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Shannon Rooney

Tampa,FL

Summary

With over 6 years of experience driving productivity and operational efficiency in fast-paced service environments, I transitioned into franchising, where I leverage my expertise to fuel business growth and franchise development. Known for my strong communication skills and strategic mindset, I excel in dynamic settings, tackling challenges with a proactive approach while fostering collaboration across teams.

Overview

5
5
years of professional experience

Work History

Franchise Development Manager

Create A Shift
09.2023 - Current
  • Identify and recruit potential franchise owners through targeted outreach, networking, and prospecting within designated territories.
  • Lead the end-to-end franchise sales process, from initial contact to closing, ensuring a seamless and effective experience for prospective franchisees.
  • Collaborate with cross-functional teams, including operations, marketing, and legal, to ensure franchise development objectives are met.
  • Provide ongoing support to franchisees during the initial setup and opening process, ensuring brand consistency and compliance with company policies and procedures.
  • Managed the sales pipeline, tracking leads, and conversions while maintaining a high closing ratio through strategic follow-ups and relationship-building efforts.
  • Assisted in the recruitment of new franchisees by conducting outreach, presentations, and franchise information sessions.

Brand Ambassador

Keel And Curley Winery
02.2023 - 03.2024
  • Increased brand awareness through event marketing, demonstrations, sales and brand promotion.
  • Communicated product information with confidence and educated consumers about company.
  • Engaged, educated and befriended customers to deliver amazing shopping experience.
  • Communicated successes, competition trends, deals, product introductions, potential accounts, resets and demo opportunities via recaps.
  • Identified key high-traffic, consumer-centric locations and events to deliver brand awareness.
  • Identified future sampling and event opportunities.
  • Acted as face of brand at retail events and sampling opportunities at multiple locations.
  • Increased positive word-of-mouth referrals through genuine, personalized customer interactions and excellent product knowledge.

Sales Leader

Dicks Sporting Goods
02.2020 - 09.2023
  • Monitored sales processes to identify areas in need of improvement and implemented systems to rectify issues.
  • Monitored inventory levels and kept adequate stock in product displays on sales floor.
  • Drove client retention, managing engaging merchandise presentation to motivate impulse purchases.
  • Completed seasonal windows, dressed mannequins and arranged in-store displays to showcase available products.
  • Worked with managers and advertising directors to optimize promotions.
  • Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns.
  • Conferred with customers about concerns with products or services to resolve problems and drive sales.
  • Acquired and maintained full knowledge of product technical and functional aspects to better serve customers' needs.

Education

High School Diploma -

Thomas Jefferson High School
Tampa, FL
05.2019

Skills

  • CRM Software (Franconnect,Hubspot,ect)
  • Franchise sales
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Business analysis
  • Leadership
  • Interpersonal communication
  • Business development
  • Sales monitoring

Timeline

Franchise Development Manager

Create A Shift
09.2023 - Current

Brand Ambassador

Keel And Curley Winery
02.2023 - 03.2024

Sales Leader

Dicks Sporting Goods
02.2020 - 09.2023

High School Diploma -

Thomas Jefferson High School
Shannon Rooney