Shannon Solomon
Carmichael,CA
Summary
As an experienced product copywriter with 7 years of experience, I have developed a deep understanding of the art and science of writing compelling product descriptions. I have a proven track record of creating high-quality copy that engages and informs customers, driving sales and increasing brand awareness. I am skilled in researching products and understanding their unique features, benefits, and selling points, which allows me to create copy that resonates with my target audience. I am also able to work collaboratively with designers, marketers, and other stakeholders to ensure that my copy is consistent with the brand's voice and messaging. Overall, my extensive experience and expertise make me a valuable asset to any organization looking to create effective product copy that drives results.
Overview
11
11
years of professional experience
Work History
Product Copywriter
Trash 2 Treasures
06.2018 - 01.2023
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Wrote social media outreach posts on both informational and promotional topics.
- Created high-impact messaging for marketing media, contributing to increases in revenues and market share.
- Produced original, creative content for promotional advertisements and marketing materials.
- Reviewed and edited final copy for accuracy and oversaw production.
- Collaborated with creative director and copywriting team in completing client projects from planning to on-time completion of quality deliverables.
- Collaborated with team to add photos and videos to advertising and informational writing.
- Sourced third-party content and contributions to expand internal publication diversity.
- Participated in internal interdisciplinary efforts to produce deliverables featuring diverse media content.
- Liaised with content partners to develop short and long-term media outreach strategies.
- Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs.
- Edited content produced by senior executives, modifying text to conform to company-wide branding standards and publication guidelines.
Editorial Writer
The Up-N Up's Newspaper
09.2016 - 04.2017
- Wrote, edited and produced stories for Internet and digital channels.
- Wrote pieces and news stories for online publication, coordinating images and layout to deliver proper presentation.
- Performed research and checked facts to maintain high standard of journalistic integrity.
- Pursued and developed stories independently and for assignment, covering range of topics.
- Applied understanding of public opinion, social media and traditional media use to create engaging and attention-grabbing stories.
- Organized material, determined area of emphasis, and wrote stories according to prescribed editorial style and format standards.
- Followed through on beat sources, contacts and leads to gather information for stories.
- Evaluated and followed up on news leads and news tips to develop story ideas.
- Utilized Google Docs to produce professional pieces.
- Wrote news stories, developed leads and constructed headlines.
- Completed assigned pieces and developed independent stories.
- Established and maintained relationships with credible sources.
- Covered special events and breaking news with eye for detail and tenacious pursuit of important information.
- Collected data from various sources to determine facts and opinions and fashioned into cohesive story for television or radio broadcast.
- Drafted news headlines for broadcasting to capture listeners with clear and condensed writing.
- Fact-checked breaking news headlines by performing background research, contacting experts or witnesses and conferring with lawyers to comply with legal boundaries for sensitive stories.
- Planned and conducted research and pitched long-form stories to promote investigative news topics.
- Disseminated news content through social media for better engagement with audiences and faster reporting.
- Deployed to news events locales to provide on-the-ground broadcast solutions and news coverage.
- Presented developments in stories in live broadcasts and recordings.
- Anchored popular broadcast program with good ratings and audience engagement.
Data Entry Specialist
Santa Clara County Facilities And Fleet
01.2012 - 04.2016
- Compiled data and reviewed information for accuracy prior to input.
- Completed data entry tasks with accuracy and efficiency.
- Managed workflow scheduling, data entry and accuracy verification for large data projects.
- Entered numerical data into databases with speed and accuracy using 10-key pad.
- Identified data entry errors and reported to necessary departments.
- Reviewed and updated client correspondence files and database information to maintain accurate records.
- Scanned documents and saved in database to keep records of essential organizational information.
- Corrected data entry errors to prevent later issues such as duplication or data degradation.
- Managed documents by organizing forms, making photocopies, filing records, preparing correspondence and creating reports.
- Kept optimal quality levels to prevent critical errors and support team performance targets.
- Organized, sorted and checked input data against original documents.
- Reviewed completed work for compliance with regulations.
- Verified accuracy of data before transcribing.
- Located and corrected data entry errors and reported to management.
- Sorted documents and maintained organized filing process.
- Added documents to file records and created new records to support filing needs.
- Executed data verification to detect errors.
- Obtained scanned records and uploaded into database.
- Monitored database updates and verified for correctness.
- Outlined appropriate processes and procedures to fulfill and complete inquiries.
- Produced monthly reports using advanced Excel spreadsheet functions.
- Evaluated source documents to locate information needed for each data entry field.
- Drafted reports for upper management as directed.
- Documents completed work in appropriate logbooks.
- Sent completed entries to Management for evaluation and final approval.
Education
High School Diploma -
Oak Grove High School
San Jose, CA06.2000
Skills
- Email Communication
- Social Media Management
- Story Development
- Quality Deliverables
- Content Strategy
- Unique Content Creation
- Website Copy
- Work Copywriting
- Deadline Attainment
- Creative Direction
- Quality Assessments
- Product Research
- Editing and Rewriting
- Grammar Editing
- Critical Analyses
- Adaptability and Flexibility
- Essay Writing
- Copy Editing
- Email Marketing
- Database Maintenance
- Copyright Procedures and Protocols
- Manage Editing
- Editing
- Microsoft Office
- Writing Revision
- Copywriting
- Storytelling
- Research Writing
- Production Deadlines
- Short Stories
- Blog Posts
- Document and File Management
- Dependability and Cooperation
- Social Media Content Writing
- Social Media Content
- Write Speeches
- Precision and Accuracy
Timeline
Product Copywriter
Trash 2 Treasures
06.2018 - 01.2023
Editorial Writer
The Up-N Up's Newspaper
09.2016 - 04.2017
Data Entry Specialist
Santa Clara County Facilities And Fleet
01.2012 - 04.2016
High School Diploma -
Oak Grove High School
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