Shanying Wu
Davis,CA
Overview
3
3
years of professional experience
Work History
Startup Founder
Long Story Floral
Davis, CA
09.2022 - Current
- Partner with student/local organizations for holiday and event promotions, resulting in a growth from 0 to 1,500 followers across platforms like Instagram, TikTok, Red, and WeChat within three months and an average of about 100 likes per post
- Responsible for advertisements, such as posters and business cards, to the public, resulting in an approximately 50% increase in sales
- Promoting flower shop accounts through social media attracts new customers by promoting different offers
- Partnered with Davis local environmental organization and replaced wrapping materials with recycled and reusable materials.
Business Operations Intern
Hungry Panda
Davis, CA
09.2022 - 01.2023
- Worked extensively with marketing and delivery operations to develop and execute strategies to optimize GMV and enhance business performance
- Lead negotiations and contract signings with new suppliers, continually growing market share and sales revenue
- Fostered and maintained strong relationships with a network of cooperating merchants, enhancing merchant satisfaction and service quality through proactive engagement and support
- Conduct regular site visits to assess needs, offer solutions, and replace or update anything needed to improve operational efficiency and merchant satisfaction
- Customized backstage settings for each merchant, provided service and support that meet merchant's need and target.
Marketing Assistant
Shopify
Shenzhen, China
06.2021 - 08.2021
- Involved in material preparation, location selection, and as a filming assistant for commercial promotional videos
- Contribute new ideas to the planning of promotional video concepts
- Responsible for post-production communication with clients and making necessary revisions based on their requests.
Education
Bachelor of Arts - Communication GPA-3.73
University of California - Davis
08-2024
High School Diploma -
Lima Christian School
Rochester06-2021
Skills
- Operations Management
- Customer Acquisition
- Team Leadership
- Business Development
- Bilingual (Mandarin and English)
- Verbal Communication
- Media Relations
- Event planning
Timeline
Startup Founder
Long Story Floral
09.2022 - Current
Business Operations Intern
Hungry Panda
09.2022 - 01.2023
Marketing Assistant
Shopify
06.2021 - 08.2021
Bachelor of Arts - Communication GPA-3.73
University of California - Davis
High School Diploma -
Lima Christian School
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