SHAYNA ERSKINE
Bentonville,AR
Summary
Analytical and customer-focused merchandising professional with expertise in category management, modular execution, and retail analytics. Proven ability to transform complex data into actionable insights that drive sales, optimize assortment, and enhance the shopper experience. Skilled in JDA Blue Yonder, Retail Link, and Excel, with a collaborative approach that supports cross-functional teams and strategic initiatives.
Overview
4
4
years of professional experience
Work History
Manager, Assortment Activation
Walmart
Bentonville, AR
01.2026 - Current
- Managed assortment activation processes across categories, guaranteeing efficient and accurate implementation of new item transitions and modular resets in all retail environments.
- Coordinated efforts between merchandising, supply chain replenishment, and store operations to align assortment strategy with operational execution.
- Own activation timelines, dependencies, and risk mitigation plans to support on-time launches and minimize disruption to in-stock and sales performance
- Analyze sales and performance data to inform strategic floorplan changes, aligning space allocation with category growth opportunities and customer demand
- Drive process improvements and AI-enabled automation tools that streamline activation workflows, reducing cycle time, errors, and manual effort
- Develop custom tools and dashboards to improve visibility into activation risks, execution readiness, and category performance
- Influence stakeholders through clear communication, data-backed recommendations, and proactive issue resolution
Sr. Analyst, Modular Execution
Walmart
Bentonville, AR
11.2022 - 01.2026
- Lead modular strategy and execution for 50+ Dry Grocery categories, ensuring shelf layouts align with shopper behavior and merchandising goals.
- Analyze sales, assortment, and productivity data using Retail Link, Quickbase, and JDA Blue Yonder to guide decisions.
- Partner with Category Managers to deliver modulars that drive category growth and operational efficiency.
- Develop and deliver training, strengthening analytical capabilities and execution readiness across the team.
- Streamline reporting through advanced Excel techniques including Power Query, macros, and automation tools.
Education
Master of Science - Hospitality & Retail Management
Texas Tech University
Lubbock, TX12.2021
Bachelor of Science - Corporate Retail Management
Texas Tech University
Lubbock, TX05.2020
Skills
- Category Management & Strategy
- JDA Blue Yonder Space Planning
- Retail Data Analysis (Quickbase, Retail Link)
- Assortment Optimization
- Advanced Excel (VLOOKUP, Pivot, INDEX-MATCH)
- Cross-Functional Collaboration
- Shopper Insights & Storytelling
- Exposure to PowerBI, Neilson, and Scintilla
Timeline
Manager, Assortment Activation
Walmart
01.2026 - Current
Sr. Analyst, Modular Execution
Walmart
11.2022 - 01.2026
Bachelor of Science - Corporate Retail Management
Texas Tech University
Master of Science - Hospitality & Retail Management
Texas Tech University